Social Media Community Manager & Content Creator

Role and contract

Experience and capabilities

• At least two years of brand-marketing experience through social media, ideally at an agency or on the client side.
• Content creation experience for beauty brands; share a portfolio or content profile for consideration.
• FMCG experience and an interest in beauty and wellbeing are requested.
• Community management experience and experience planning, creating, reviewing, and scheduling TikTok and Instagram content.
• Experience managing internal, cross-department, and client stakeholders.
• Strong written communication, copywriting, strategic thinking, creativity, initiative, structure, agility, and attention to detail.
• Thorough knowledge of social platforms and how brands can use them for commercial results; interest in digital trends and popular culture.
• Experience with social media management tools such as Sprinklr or Meltwater.

Content creation

• Monitor feeds for opportunities to connect the brand with culture.
• Plan and create engaging, brand-led content for monthly content plans.
• Write copy for organic posts and paid or dark content.
• Develop creative content informed by trends and audience interests and behavior.
• Liaise with clients to gather feedback and approval.
• Schedule content to publish across social channels.

Listening and engagement

• Listen and respond to relevant consumer comments and questions.
• Provide on-brand responses to influencer and consumer mentions.
• Identify opportunities to surprise and delight the audience.
• Spot product-seeding opportunities with influencers and creators.
• Track trending topics.

Planning and client partnership

• Receive and assess client briefs and support brief development for creative teams and other partners.
• Support social-channel strategy workstreams.
• Plan and create social content calendars.
• Present content ideas to clients.

Reporting and performance

• Monitor and analyze social media performance across channels.
• Deliver monthly reports with key metrics, actionable insights, and optimization recommendations.