Sinyar Management Program | Brand Manager | Retail

Role overview

Budgeting and buying

• Plan seasonal purchases and guide merchandisers on forward estimates for buying groups.
• Attend buying fairs with merchandisers to select products.
• Contribute to yearly budgets using historical results, trends, competition, and seasonal events.
• Monitor stock and merchandise performance; identify best and low sellers and take corrective action.
• Request budget adjustments to maintain appropriate stock and minimize waste.

Pricing and principal relationships

• Evaluate merchandise pricing before each season through price simulations.
• Analyze competitors and recommend price changes while meeting brand margin targets.
• Negotiate prices, delivery plans, and lead times with brand principals.
• Provide feedback on local product suitability and suggest product changes and development.

Team and coordination

• Manage a culturally diverse team, ensure competent staffing, and train, develop, and motivate team members.
• Coordinate marketing and promotional execution with marketing and operations teams.
• Work with visual merchandising teams on displays and changes.
• Coordinate customer-preference insights, new-store-opening inputs, and operational efficiency with relevant teams, principals, suppliers, and external partners.
• Support problem-solving activities in other countries.

Qualifications and experience

• Degree holder; business courses in merchandise planning, brand management, sales, marketing, and promotions are preferred.
• 5–7 years in a multi-unit, multi-brand retail company, preferably apparel, in category or brand management.
• At least 1–2 years leading a group of brands or a large brand.
• Experience managing relationships with large international principals and exposure to retail practices, promotions, and visual merchandising.

Skills

• Advanced computer skills and strong retailing-practice proficiency.
• Excellent communication and negotiation skills.
• Strong analytical skills and attention to detail.
• Leadership skills, confidence, and ability to work as part of a team.

About Al-Futtaim Retail