Web Developer

Company

Role Overview

Build and Maintain

• Build, update, and maintain Webflow website pages, templates, and components according to design specifications and brand guidelines.
• Maintain scalable Webflow CMS collections, fields, and dynamic content for non-technical teammates.
• Implement responsive, accessible, cross-browser designs from Figma or similar files.
• Fix broken links, resolve bugs, manage redirects, and monitor uptime.

Marketing Systems and Tracking

• Integrate and troubleshoot Marketo forms, tracking scripts, and landing pages for accurate lead capture and marketing automation data flow.
• Maintain GA4, Google Tag Manager, and Marketo Munchkin tracking and analytics tags.
• Implement test variants and experiment code for A/B testing initiatives.

Performance and Quality

• Optimize pages for site speed, Core Web Vitals, and overall performance.
• Apply SEO best practices to markup, including meta tags, structured data, semantic HTML, URL structure, and redirects.
• Translate designs accurately with close attention to spacing, typography, and visual detail.

Collaboration and Ways of Working

• Collaborate with designers, marketers, and project managers to scope, estimate, and deliver web requests on time.
• Maintain documentation of site structure, components, and workflows.
• Maintain schedule overlap with US business hours on at least a few days each week for collaboration, reviews, and handoffs.

Required Experience

• 3–5 years of experience building and maintaining websites, including hands-on Webflow development across Designer and CMS.
• Solid understanding of HTML, CSS, and JavaScript.
• Experience integrating and troubleshooting Marketo or a comparable marketing automation platform.
• Familiarity with responsive design, cross-browser testing, and device testing.
• Basic understanding of SEO fundamentals for site markup and structure.
• Strong attention to detail, communication skills, and ability to manage multiple requests.

Qualifications and Preferred Experience

• A bachelor’s degree in Computer Science, Web Development, Design, or a related field is accepted, with equivalent professional experience and a portfolio of live sites also considered.
• Experience with GA4, Google Tag Manager, other no-code or low-code platforms, and content management systems is preferred.
• Git, A/B testing tools, Smartsheet or Jira, financial services or enterprise software brands, and cross-geography collaboration are preferred or advantageous.

Success Measures