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Senior Business Analyst - Onboarding Experience

Robert Walters
Abu Dhabi, UAE
Full-time
Senior
Onsite
Discovered 4 days ago
Digital customer onboardingDigital customer acquisitionCustomer journey analysisBusiness requirements gathering and analysisUser stories and functional specificationsProcess mapping

Full Job Posting

Role overview

Support delivery and optimization of digital customer acquisition, onboarding, and activation journeys across retail banking products.

Work with product, technology, and business teams to analyze journeys, identify improvements, and deliver seamless, data-driven digital experiences.

Responsibilities

  • Gather, analyze, and document requirements for digital acquisition, onboarding, and activation journeys.
  • Collaborate across Product, Technology, and Business to define and deliver customer-centric solutions.
  • Analyze customer behavior, process performance, and journey metrics; improve straight-through processing and digital onboarding workflows.
  • Create user stories, process maps, business requirements documents, and functional specifications.
  • Facilitate stakeholder workshops; support solution testing, UAT, and production readiness.
  • Monitor post-launch performance and recommend improvements to customer experience and conversion.

Qualifications

  • Bachelor’s degree in Business, Information Systems, Technology, or a related field.
  • At least 6 years as a Business Analyst in banking, fintech, or digital financial services.
  • Experience supporting digital onboarding, customer acquisition, or customer journey initiatives and translating business requirements into functional solutions.
  • Experience with Agile delivery and Product Owners; understanding of accounts, cards, and lending products.
  • Strong analytical, problem-solving, stakeholder management, communication, and documentation abilities, with a customer-centric mindset.

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