Sales Director
Skills
About This Role
Position Overview
InsuranceMarket.ae is the UAE’s leading insurance platform, trusted by thousands of customers and powered by a blend of technology, service excellence and deep market expertise.
We are looking for a visionary and strategic
Director of Sales – Retail Medical Insurance
to lead and expand our health insurance business.
The ideal candidate will combine strategic insight, sales leadership, and a deep understanding of the UAE healthcare insurance landscape.
The role will involve leveraging AI, analytics, and collaboration to create a more personalized, efficient, and scalable sales process — while ensuring top-notch customer engagement and compliance.
As a Renewals Manager (Individual Medical), you will serve as a strategic leader dedicated to driving retention and persistency across our retail health portfolio by working hand-in-hand with our existing sales teams.
In this role, you will partner directly with frontline sales agents and distribution channels to champion a proactive renewal culture, equipping them with the tactical toolkits, data insights, and objection-handling strategies needed to secure policy renewals.
You will be responsible for actively monitoring sales team performance against churn targets, identifying lapse patterns, and leading targeted, sales-driven intervention campaigns.
Ultimately, your goal is to inspire and mobilize our sales forces to maximize persistency, minimize churn, and protect our recurring retail revenue.
Strategic & Commercial Leadership
- Develop and implement a data-driven sales strategy to achieve growth and profitability goals.
- Use AI-powered insights to identify target customer segments, optimize pricing, and enhance lead prioritization.
- Collaborate with marketing and digital teams to design predictive campaigns for acquisition and retention.
- Build and scale advisory-led sales models that deliver exceptional service quality.
Talent Acquisition & Development
- Hire, train, and mentor high-calibre sales professionals specialized in health insurance.
- Utilize AI-based assessments to identify talent with strong advisory and compliance acumen.
- Partner with HR and L&D to implement AI-enabled learning and performance analytics programs.
- Promote a culture of learning, ethics and excellence.
Collaboration with Internal Teams
- Partner with Marketing to design and execute lead generation and brand awareness campaigns.
- Work closely with Technology to optimize CRM systems, digital tools, and automation for personalized sales journeys.
- Collaborate with Operations and Service teams to ensure efficient policy issuance, renewals, and claims support.
- Coordinate with Finance, Compliance, and HR to ensure alignment with organizational priorities and governance standards.
Sales Operations & Client Experience
- Use AI-enhanced CRM tools to deliver personalized advice and track client interactions.
- Monitor sales funnel metrics, retention, and satisfaction scores using data dashboards.
- Introduce automation to streamline quotations, documentation, and renewals.
Stakeholder Management & Partnerships
- Strengthen partnerships with insurers and healthcare providers for better pricing and coverage options.
- Explore collaborations with AI-driven healthtech and wellness platforms to enhance customer value.
Governance & Reporting
- Present performance insights and data-backed recommendations to senior management.
- Ensure adherence to company policies, DHA regulations, and ethical sales practices.
Qualifications & Experience
- 10–15 years of sales leadership experience in health insurance or advisory-based businesses.
- Proven record of leading large sales teams and improving productivity through technology and collaboration.
- Deep understanding of UAE Retail Medical insurance, market dynamics, and regulatory requirements.
- Exposure to AI, CRM analytics, automation, and digital transformation initiatives.
- Bachelor’s degree required; MBA or equivalent preferred.
Key Competencies
- Strategic planning and commercial acumen
- Strong cross-functional collaboration
- Talent acquisition and people development
- AI fluency and data-driven leadership
- Customer-focused and advisory mindset
- High integrity, adaptability, and execution excellence
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