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Manager – Retail Liability Products

National Bank of Fujairah (NBF)
Dubai, UAE
Full-time
Mid-Senior
Onsite
Discovered 2 weeks ago
Retail banking liability productsProduct managementProduct development and launchMarket and competitor analysisProduct pricing and profitability analysisManagement information and reporting

Full Job Posting

Job purpose

Develop, roll out, and manage National Bank of Fujairah retail banking liability products.

Coordinate stakeholders across the organisation to identify and deliver commercially beneficial product initiatives.

Product strategy and delivery

  • Gather and analyse business and market data to identify product initiatives.
  • Coordinate internal and external stakeholders to design, implement, and launch new capabilities.
  • Create product concepts and programme papers, secure stakeholder input, and agree product parameters before launch.
  • Manage product development and enhancements for liability products offered to account and card customers.
  • Create segment-based propositions and product bundles across multiple product lines.
  • Work with product managers and business-unit heads to articulate retail liabilities strategy.

Market, financial, and performance analysis

  • Review market conditions and competitor activity to identify niche opportunities and maintain competitive positioning.
  • Review existing products and assess their profitability; recommend changes to improve competitiveness and profitability.
  • Produce UAE market reports covering benchmarking, marketing roadmaps, commercial challenges, economic and risk factors, pricing, and profitability.
  • Develop product pricing mechanisms and portfolio-quality indicators and identify opportunities for revenue growth and cost reduction.
  • Maintain accurate management information and revenue trackers; circulate monthly reports and recommend tactical changes against annual budgets.
  • Monitor product performance and implementation progress, identify challenges, and report to senior management at agreed intervals.

Marketing and stakeholder coordination

  • Develop marketing plans to drive business growth and meet targets.
  • Work with corporate communications on branding, channel marketing, media coverage, and PR objectives.
  • Develop effective ways to communicate with customers and foster external relationships that support product marketing.
  • Coordinate stakeholders across portfolio analysis, market analysis, product changes, implementation, and strategic initiatives.

Qualifications and experience

  • 5 to 7 years of product-management experience in the financial services industry.
  • A project-management qualification such as PRINCE2 is desirable.
  • A process-reengineering qualification such as Six Sigma Green Belt is desirable.
  • Islamic banking experience is desirable.

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