About This Role
About Superchat AI
Superchat AI is an AI personal assistant built for real life , designed to turn conversations into actions — from booking services and managing schedules to handling payments and everyday tasks.
We are building a product that helps users save time, reduce friction, and offload daily decisions — all within a single AI-powered interface.
Role Overview
We are looking for a Growth Manager to own and scale growth across the full user lifecycle — from acquisition to activation, retention, and monetization.
This is a product-led growth role , where success is defined by:
- How quickly users experience value
- How often they come back
- How deeply they integrate Superchat into daily life
You will work at the intersection of:
- Product
- Data
- AI user behavior
- Marketing
Your mission is to make Superchat AI a daily habit, not just an app .
Key Responsibilities
1. Growth Strategy & North Star Ownership
- Own core growth metrics:
- Activation (first successful task completed)
- Weekly active users (WAU)
- Retention (D7 / D30)
- Task completion frequency
- Define and execute a growth roadmap focused on usage, not just acquisition
- Identify the highest-leverage growth opportunities across the funnel
2. Activation (Time-to-Value Optimization)
- Optimize the first user experience :
- Reduce friction from signup → first task
- Improve clarity of “what to do first”
- Ensure users reach “aha moment” quickly (e.g. first successful booking/payment/action)
- Design onboarding flows that guide users into meaningful usage
👉 Core focus:
How fast can we get users to their first successful AI-powered action?
3. Retention & Habit Formation
- Build systems that make Superchat a daily-use product
- Identify key retention drivers:
- Task utility
- Convenience
- Personalization
- Design and optimize:
- Push notifications
- Reminders
- Smart follow-ups (AI-triggered)
- Develop habit loops (e.g. daily planning, recurring tasks)
4. AI Usage & Engagement Optimization
- Analyze how users interact with the AI:
- Inputs (prompts, requests)
- Outputs (actions completed)
- Improve:
- Task success rate
- Response quality perception
- User trust in automation
- Work with product & AI teams to:
- Improve intent recognition
- Reduce failure/friction in execution
5. Monetization Strategy
- Define and optimize monetization models:
- Subscription
- Pay-per-task / credits
- Premium features
- Improve:
- Free → paid conversion
- ARPU and LTV
- Identify high-value use cases users are willing to pay for
6. Acquisition (Performance + Organic)
- Partner with performance marketing to:
- Drive efficient installs (CAC-focused)
- Develop organic growth loops:
- Referral programs
- Social/content virality
- Focus on quality of users, not just volume
7. Experimentation & Growth Loops
- Build a structured experimentation system:
- Weekly testing cycles
- Hypothesis-driven execution
- Test across:
- Onboarding flows
- Messaging
- Product features
- Identify and scale growth loops :
- Task sharing
- Social proof
- AI-driven recommendations
8. Data, Analytics & Insights
- Define and track key growth metrics:
- Activation rate
- Retention curves
- Task completion rate
- CAC vs LTV
- Build dashboards and run deep funnel analysis
- Turn data into clear product and growth decisions
9. Cross-Functional Leadership
- Work closely with:
- Product managers
- Engineers
- AI/ML team
- Marketing
- Influence product roadmap based on growth insights
- Act as the bridge between product experience and user growth
Requirements
Experience
- 4–7+ years in growth, product, or product marketing roles
- Experience working on:
- Consumer apps (preferred)
- AI products, assistants, or marketplaces (strong plus)
- Proven track record of:
- Improving activation and retention
- Running and scaling experiments
Core Skills
- Deep understanding of:
- Product-led growth (PLG)
- User behavior and habit formation
- AARRR funnel
- Strong analytical thinking and problem-solving
Technical & Tools
- Experience with:
- Mixpanel / Amplitude / GA4
- Experimentation tools
- CRM/lifecycle tools (Braze, Iterable, etc.)
- Comfortable working with product and engineering teams
AI Product Understanding (Important)
- Strong intuition for:
- How users interact with AI systems
- Prompt behavior and user expectations
- Trust and reliability in AI outputs
- Ability to translate AI capabilities into user value and growth
Mindset
- Ownership-driven and highly accountable
- Experimental and fast-moving
- Product-first thinker (not just marketing-driven)
- Comfortable with ambiguity and rapid iteration
What Success Looks Like (First 6 Months)
- Significant improvement in activation rate (first task completed)
- Higher retention and repeat usage
- Clear onboarding flow with strong conversion
- At least 1–2 repeatable growth loops identified and scaled
- Improved monetization metrics (conversion + LTV)
Why Join Superchat AI
- Build at the frontier of AI + consumer behavior
- Work on a product with real daily utility
- Direct impact on growth, engagement, and revenue
- High ownership in a fast-moving environment
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