Assistant Marketing Manager - F&B

Role overview

Education and experience

• Required pathway one: a two-year degree in Marketing, Public Relations, Business Administration, or a related major, plus two years of experience in sales, marketing, digital, or a related professional area.
• Required pathway two: a four-year bachelor's degree in Marketing, Public Relations, Business, or a related major; no work experience is required.
• Hospitality marketing or digital advertising experience is preferred.

Candidate profile

• The ideal candidate has strong communication, project management, and stakeholder management skills.
• Relevant experience may be in hospitality, restaurant, lifestyle, or Food & Beverage marketing.

Marketing and advertising

• Assist with execution of the annual marketing plan and budget.
• Support Operations, Food & Beverage, and Sales teams with promotions and campaigns targeting in-house guests and incremental revenue.
• Coordinate with advertising agencies on creative and media plans, especially for Food & Beverage promotions.
• Support F&B media schedules, email marketing, display advertising, and monitoring of online programs and initiatives.
• Help ensure digital advertising aligns with brand voice.

Social media and digital content

• Facilitate social media engagement and update content in local digital channels, including the hotel website and travel sites.
• Support promotions for F&B, weddings, spa, rooms, and conferences through relevant digital and social channels.
• Surface relevant guest comments and respond as part of online reputation management.

PR and visual assets

• Participate in quarterly PR planning, maintain local media contacts, and manage assigned media accounts.
• Assist with press releases, property events, community and government relations, and press promotional activities.
• Support management of external vendors and media agencies.
• Coordinate photography and photo shoots for F&B advertising, collateral, and public relations.

Collateral and communications

• Coordinate hotel and F&B printed materials, manage collateral inventory, and support signage production.
• Assist with F&B direct marketing and verify collateral against brand standards and audit requirements.
• Help develop communications, publish hotel newsletters, coordinate joint F&B promotions, and keep hotel and related websites updated.
• Provide marketing support to general managers, sales leaders, managers, and revenue leaders.
• Monitor competitors and changing digital and marketing trends.

Schedule and location

• The role is full-time and not remote.
• The listed work location is Dubai Marina, Dubai, United Arab Emirates.