Assistant Manager_Motion Graphics
Role Overview
The Graphic Designer – Brand & Campaigns develops concept-led, on-brand visual communications for Shukran campaigns and initiatives.
The role reports to the Content & Creative Manager and works with the creative and wider marketing teams.
Key Skills for This Role
Full Job Posting
Role overview
The Graphic Designer – Brand & Campaigns develops concept-led, on-brand visual communications for Shukran campaigns and initiatives.
The role reports to the Content & Creative Manager and works with the creative and wider marketing teams.
Brand and campaign design
- Develop visual concepts, moodboards, creative routes, and master key visuals for seasonal campaigns, collaborations, announcements, and member communications.
- Translate briefs, messaging, business objectives, and customer insights into visual narratives; present and refine creative directions based on feedback.
- Build scalable campaign design systems across digital, CRM, social, in-store, OOH, and partnership touchpoints.
- Support Shukran's brand identity, guidelines, templates, typography, color, imagery, and layout principles.
Digital execution and creative operations
- Design static assets for email, CRM, apps, social media, websites, digital media, in-store POS, OOH, presentations, and partnerships.
- Adapt master visuals across markets, segments, channels, formats, and sizes while preserving clarity and brand consistency.
- Create responsive landing-page layouts with content, CRM, digital marketing, and development teams.
- Create English and Arabic layouts with suitable typography, alignment, legibility, and cultural relevance.
- Prepare production-ready print and digital artwork, including resolution, color profiles, bleed, file formats, and technical checks.
- Develop reusable templates, component libraries, and visual toolkits; maintain organized asset libraries, source files, archives, naming, and version control.
- Collaborate with the Content & Creative Manager, designers, stakeholders, agencies, and production partners; manage deliverables, timelines, and handovers.
Qualifications and experience
- Bachelor's degree in Graphic Design, Visual Communication, Branding, or a related field.
- A strong portfolio of campaign concepts, master key visuals, brand systems, and integrated digital and print work is required.
- At least 5 years of graphic design, brand design, or campaign creative-development experience; campaign-driven environment experience is preferred.
- Proven experience developing key visuals and scalable campaign systems from concept through rollout and final production.
- Retail, e-commerce, loyalty, FMCG, or consumer-marketing experience is advantageous.
- Professional working proficiency in English and ability to create and format assets in English and Arabic; Arabic proficiency is advantageous.
Technical skills and working style
- Advanced Adobe Photoshop, Adobe Illustrator, and Adobe InDesign proficiency; strong working knowledge of Figma and Keynote.
- Adobe After Effects knowledge is advantageous.
- Working knowledge of AI-assisted visual-development tools such as Adobe Firefly, Midjourney, or equivalent; refine outputs to meet brand and quality standards.
- Strong layout, composition, typography, visual hierarchy, color, imagery, retouching, and grid-system skills across print and digital.
- Bring conceptual thinking, visual storytelling, brand consistency, clear communication, ownership, adaptability, attention to detail, and openness to feedback.
Success measures
Deliver distinctive, on-brand campaign concepts and master key visuals that strengthen creative output.
Contribute to individual performance objectives and creative-team KPIs.
Deliver accurate, production-ready assets, reusable design systems, organized working files, and timely cross-channel execution.
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