Sales Manager

Role overview

Sales strategy and performance

• Develop annual and monthly strategies, set team sales targets, own sales and profitability goals, and prepare forecasts and business plans.
• Monitor market demand, competitor activity, pricing, sales results, margins, discounts, incentives, and deal structures.
• Review lost deals, analyze performance by model, location, salesperson, and segment, and recommend improvements.

Team and customer leadership

• Lead and coach a multi-location team, set targets and KPIs, conduct performance reviews, develop talent and succession plans, and address underperformance.
• Maintain customer satisfaction, respond to critical cases, monitor complaints and CSI, and uphold customer journey and brand standards.
• Improve enquiry response, appointments, test drives, sales conversion, and follow-up of prospects and lost customers.

Lead, stock, and market operations

• Manage leads from showrooms and digital channels, monitor response and follow-up, improve funnel conversion, and ensure accurate CRM customer data.
• Coordinate stock availability, model and variant mix, stock allocation, incoming stock, customer orders, and deliveries; reduce ageing stock and prevent lost sales.
• Track competitor pricing, promotions, finance offers, launches, and customer propositions; share market intelligence and recommend competitive initiatives.

Cross-functional collaboration

• Work with Marketing, Aftersales, Finance, Vehicle Planning, CRM, HR, Training, and management on campaigns, leads, customer retention, financing, inventory, staffing, and performance.

Candidate profile

• 8–12+ years of automotive sales experience; luxury dealership experience preferred.
• At least 3–5 years of sales management experience in the UAE automotive market.
• Experience managing multiple locations or brands is highly desirable.
• Strong automotive retail and dealership operations knowledge, with a record of achieving volume and gross profit targets.
• Strong commercial and financial acumen; experience developing large sales teams.
• Strong CRM and automotive sales reporting knowledge; excellent negotiation, communication, and stakeholder-management skills.
• Strong knowledge of UAE automotive market dynamics and a UAE driving license.
• Autoline knowledge is an advantage; experience with INEOS or Lotus is an advantage.
• A bachelor's degree in Business Administration, Marketing, Automotive Management, or a related discipline is preferred.

Workplace

• The role covers multiple locations across the UAE.