Retail Manager / Associate Manager - Middle East (Bulgari Parfums)
Role Overview
The role oversees Domestic Market and Travel Retail operations for Bulgari Parfums across the Middle East.
The Retail Manager / Associate Manager supports store operations, sales teams, visual merchandising, CAPEX projects, and sales performance.
Key Skills for This Role
Full Job Posting
Position
The role oversees Domestic Market and Travel Retail operations for Bulgari Parfums across the Middle East.
The Retail Manager / Associate Manager supports store operations, sales teams, visual merchandising, CAPEX projects, and sales performance.
Retail excellence and brand consistency
- Ensure points of sale follow Bulgari brand guidelines for merchandising and customer experience.
- Conduct store visits and audits to maintain operational and visual standards.
- Provide feedback and action plans to improve customer journeys and brand visibility.
- Liaise between Dubai headquarters and local teams to execute corporate strategies.
- Monitor stock levels to prevent shortages and overstocking.
Sales team support and people management
- Support recruitment, onboarding, and training for Beauty Advisors, Promoters, and Supervisors.
- Oversee staff planning, including vacation schedules, to maintain store coverage.
- Manage uniform distribution and compliance.
- Work with the training team to equip sales associates to deliver service.
- Coach sales associates on Bulgari fragrance selling points to help differentiate products and drive sales.
Merchandising and launches
- Oversee visual merchandising updates across stores to meet global standards.
- Lead implementation of new product launches and ensure timely, effective displays.
- Collaborate with marketing teams on in-store animations and activations.
- Maintain stock presentation, testers, samples, and point-of-sale materials.
- Manage tester and sample inventory to support customer interaction, minimize waste, and meet budget guidelines.
- Negotiate for additional display space during promotional periods.
CAPEX and store development
- Manage store renovations, openings, and refurbishments in line with brand guidelines.
- Coordinate store concept approvals between local teams and headquarters design teams.
- Source and evaluate store-fitting suppliers and negotiate pricing and timelines.
- Oversee CAPEX budgets, cost management, and project execution.
Profile
- Retail operations and multi-market management.
- Visual merchandising and brand standards.
- Sales performance analysis and inventory optimization.
- Team leadership, coaching, and stakeholder management.
About Bulgari
Bulgari was founded in Rome in 1884 and has developed into a global luxury brand spanning jewelry, watches, accessories, perfumes, boutiques, and hotels.
The company describes a commitment to social and environmental responsibility and sustainable initiatives.
Requirements
- Background in retail operations and multi-market management.
- Experience with visual merchandising and maintaining brand standards.
- Experience in sales performance analysis and inventory optimization.
- Team leadership, coaching, and stakeholder-management capabilities.
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