Ecommerce Specialist
Role Overview
The Ecommerce Specialist reports to the Senior E-commerce Manager and supports day-to-day commercial management and continuous optimization across the Middle East.
The role has individual-contributor ownership and autonomy and is not initially expected to have direct reports.
Rituals describes a transition from a franchise model to a joint venture in the Middle East starting in 2026.
Key Skills for This Role
Full Job Posting
Role overview
The Ecommerce Specialist reports to the Senior E-commerce Manager and supports day-to-day commercial management and continuous optimization across the Middle East.
The role has individual-contributor ownership and autonomy and is not initially expected to have direct reports.
Rituals describes a transition from a franchise model to a joint venture in the Middle East starting in 2026.
Responsibilities
- Manage website trading and site merchandising across markets, optimizing products, categories, collections, navigation, sorting, ranking, search, recommendations, cross-sell and upsell, content, and promotions.
- Maintain catalogue and product-detail-page quality and discoverability, including taxonomy, categorization, product data completeness, content consistency, and onsite search.
- Monitor sales, traffic, conversion, average order value, units per transaction, product and category performance, and promotional performance; identify issues and recommend actions.
- Coordinate the e-commerce trading calendar, product launches, campaigns, and onsite activations with Marketing, Retail, Merchandising, and other teams.
- Support SEO execution through content hygiene, metadata, internal linking, category optimization, and coordination with SEO partners.
- Support CRM planning and execution by identifying customer communication opportunities from the commercial calendar and tracking results.
- Monitor online stock availability and fulfilment-location readiness; coordinate stock requests and escalations with relevant teams.
- Monitor fulfilment KPIs, recurring issues, cancellations, and customer-impacting exceptions; operational ownership remains with relevant functions.
- Support UAT, website enhancements, new features, and UX/CRO improvements using data, customer insights, and A/B testing; document issues and follow them through to resolution.
- Maintain trading reports and contribute to forecasting, business reviews, and ad hoc commercial analysis.
Qualifications and skills
- Bachelor's degree in Business Administration, Ecommerce, or a related discipline.
- Four to six years of relevant e-commerce experience; retail, beauty, luxury, or consumer goods experience is preferred.
- Strong hands-on e-commerce trading and site merchandising experience and confident use of CMS or e-commerce platforms.
- Commercial and analytical mindset; comfortable using GA4, dashboards, and Excel.
- Understanding of SEO, CRM, UX/CRO, and omnichannel fulfilment fundamentals.
- Highly organized and proactive, able to manage multiple markets and stakeholders with limited supervision.
- Strong English communication; Arabic is an advantage.
Indicative success measures
Conversion rate and commercial performance of onsite initiatives.
Catalogue accuracy, product discoverability, and content readiness.
Online stock availability and reduction of avoidable stock-related cancellations.
Timeliness and quality of launches, promotions, and site updates.
Quality and actionability of trading analysis and reporting.
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