Creative Director (Video & Digital)
Key Skills for This Role
Full Job Posting
- Deliver 3–4 original, pitch-ready concepts every month and see each one through to publish.
- Invent new formats and recurring series that can only be made from our archive.
- Write in Arabic first: hooks, scripts, captions and on-screen text in the public figure's voice.
- Pitch to the public figure's office and manage approvals, protocol and confidentiality.
- Run two tracks: the official calendar delivered on time, and breakthrough work on protected days.
- Review every cut for story, pace, hook, music and Arabic typography.
- Own the team's AI workflow: tools, prompt library, style models and rules on likeness and voice.
- Set standards for the asset library, sources and usage rights.
- Direct the Product Designer on apps, web and admin dashboards; approve the bilingual (Arabic/English) design system.
- Review UX with the same eye for clarity and emotion you bring to video.
- Lead 3 team members and a freelance roster; report monthly to the CMO on output and performance.
- 8+ years in video-first creative work: production studio, post house, broadcaster, social video agency or creator-led studio.
- You started as an editor, director, motion designer or video producer, and can still open Premiere Pro or After Effects and fix a cut yourself.
- A reel of formats you originated that travelled on social media, with results.
- You have directed or closely worked on digital products (apps, websites, dashboards) and are comfortable in Figma.
- Native Arabic speaker with excellent written Modern Standard Arabic and a natural Emirati/Gulf tone.
- Strong Arabic typography judgment for video and UI: script styles, font choice, Arabic–Latin pairing, RTL layout.
- Able to spot and fix grammar, spelling and hamza errors at a glance.
- 3+ years leading creative teams.
- Experience with official, VIP or national content and approval processes.
- Hands-on use of AI video, image and writing tools, with clear judgment on their limits.
- Strong English.
- Emirati national.
- Documentary or archive-based storytelling experience.
- Experience with GCC government or media entities.
- Competitive monthly salary, shared at the screening call.
- High-visibility national and official work in Dubai.
- A modern, AI-native creative tool stack.
- A small team where your ideas ship every week.
About F-Technologies LLC
Dubai-based ICT integrator delivering infrastructure, enterprise systems, ELV, web, and mobile solutions to public and private clients.
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