Content Writer
Role Overview
A&A Associate is seeking an experienced and creative Content Writer with 3–4 years of professional experience.
The role focuses on writing, research, editing, SEO, digital marketing, and conversion-focused content.
The writer will turn complex business and industry topics into clear, engaging, and commercially relevant content.
Key Skills for This Role
Full Job Posting
Role Overview
A&A Associate is seeking an experienced and creative Content Writer with 3–4 years of professional experience.
The role focuses on writing, research, editing, SEO, digital marketing, and conversion-focused content.
The writer will turn complex business and industry topics into clear, engaging, and commercially relevant content.
Key Responsibilities
- Write SEO blogs, website pages, landing pages, and service pages aligned with business objectives.
- Develop press releases, news articles, thought-leadership pieces, and industry-focused content.
- Create copy for marketing campaigns, advertisements, email, WhatsApp, and social media.
- Write headlines, hooks, calls to action, and short-form campaign copy.
- Research UAE business setup, company formation, free zones, corporate services, regulations, and related topics.
- Monitor UAE business news, market trends, industry developments, and regulatory changes.
- Conduct keyword research and optimize content for SEO, search intent, and conversion objectives.
- Create content supporting organic traffic, lead generation, brand awareness, and customer engagement.
- Collaborate with SEO, Social Media, Design, and Video teams.
- Maintain the content calendar, identify opportunities, edit, proofread, fact-check, and repurpose content.
Requirements
- 3–4 years of professional experience in content writing, copywriting, or a related role.
- Excellent English writing, grammar, proofreading, and editing skills.
- Strong understanding of SEO, keyword research, search intent, and digital content best practices.
- Ability to simplify complex business, financial, or regulatory topics.
- Strong research and fact-checking abilities.
- Ability to write for different audiences, platforms, and customer journey stages.
- Strong organization, collaboration, commercial awareness, attention to detail, and commitment to quality.
Tools and Working Approach
- Use ChatGPT, Gemini, and Claude for research, ideation, content development, and optimization while keeping final content original, accurate, relevant, and humanized.
- Follow brand guidelines, tone of voice, and communication standards.
Preferred Experience
- UAE experience is preferred.
- Experience in business setup, company formation, free zones, corporate services, consulting, or professional services is highly preferred.
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