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Content Lead

Styli
Dubai, UAE
fulltime
Mid-Senior
Today
Content StrategyContent MarketingDigital MarketingSEOSocial Media MarketingContent Management Systems (CMS)
Free

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Introduction

STYLI Marketplace is an e-commerce concept founded in 2019 by Landmark Group, emerging as one of the largest fashion and beauty platforms in the GCC and India.

With a strong focus on trendy, affordable fashion and beauty products, STYLI marketplace brings over 40,000 styles to men, women, kids, and beauty enthusiasts, offering them the latest global trends delivered directly to their doorsteps.

Our vision is to be the most aspirational value fast fashion and lifestyle destination, delivering seamless service excellence.

We aim to create personalized experiences, engaging customers across all touchpoints, and continually expanding our curated selection to meet their evolving need states.

STYLI marketplace has quickly become a leading player in the e-commerce fashion space across the GCC - Saudi Arabia, UAE, Bahrain, and Kuwait and in India.

Job Description

  • Lead end-to-end marketing campaign shoots – from concept and mood boarding to execution, including onboarding, and managing production houses and freelancers.
  • Oversee and mentor a team of Arabic & English copywriters and in-house video content creators to produce impactful, on-brand content.
  • Build and grow Styli’s organic social channels – Instagram, TikTok, Snapchat, and YouTube – through sharp strategy and engaging content.
  • Collaborate with UGC creators and influencers to produce authentic, trend-driven content.
  • Partner closely with Creative Manager, designers, performance marketing, CRM, influencer, and brand teams to ensure creative consistency and impact.

Qualifications & Experience

  • Bachelor’s or Master’s degree in Marketing, Communications, Media, Business, or a related field.
  • Proven experience in fashion & lifestyle content creation.
  • Minimum 10 years of experience in fashion e-commerce, content or branding.
  • Strong creative vision with an understanding of digital and social trends.
  • Leadership experience managing cross-functional creative teams.
  • Arabic speaking is a strong plus.
  • At Styli, we are committed to fostering an inclusive and diverse workplace where every employee feels valued, respected, and empowered.
  • As an equal opportunities’ employer, we celebrate the unique backgrounds, perspectives, and talents of our team members.
  • We believe that a diverse workforce drives innovation and enhances our ability to serve our customers effectively.
  • We do not discriminate on the basis of race, colour, religion, sex, national origin, age, disability, or any other legally protected status.
  • We are dedicated to creating an environment where everyone has the opportunity to thrive and succeed.

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