Complex Public Relations Executive

Position Summary

Public Relations Activities

• Prepare press materials, coordinate media activities, and assist with PR campaigns.
• Maintain media contact lists, coverage trackers, and press kits, and schedule content.
• Devise creative PR strategies and develop plans using appropriate tactics.
• Organize PR activities and use television, press, internet, and other channels to maximize exposure.
• Liaise with marketing professionals to maintain consistency in promoting the corporate image.
• Arrange interviews and public speaking events and construct press releases.
• Advise on sensitive public issues to help preserve the company’s reputation.
• Assess sponsorship and partnership opportunities and manage related relationships.
• Analyze PR campaign results and prepare reports.

Sales and Office Support

• Promote awareness of the brand image internally and externally.
• Use sales techniques to support revenue while maintaining guest loyalty.
• Contact potential owners and schedule preview package sales or tours.
• Verify eligibility for preview package sales or tours before scheduling.
• Perform general office duties and receive, record, and relay messages accurately.

Team and Service Expectations

• Work with communications, eCommerce, and marketing teams to integrate local PR with wider initiatives.
• Assist management with training, evaluation, counseling, motivation, and coaching of employees.
• Follow company policies, maintain professional presentation, and protect confidential information.
• Welcome guests, address service needs, communicate professionally, and maintain positive working relationships.

Preferred Qualifications

• High school diploma or G.E.D. equivalent.
• Strong verbal communication skills in English; additional languages are advantageous.
• Strong writing, editing, and proofreading skills.
• Creative thinker with experience identifying and executing communications for new ideas.
• Team-oriented, detail-focused, and able to manage organizational and project tasks.
• Ability to thrive in a fast-paced global environment.
• Mastery of Microsoft Office, PowerPoint, Excel, Teams, and basic graphic design software.