Category Leader – E-commerce/Quick Commerce

Role overview

Business growth and P&L

• Own revenue, margins, contribution, and sustainable growth for the e-commerce P&L.
• Define and execute the roadmap to scale the business from ₹100 Cr to ₹300 Cr or more.
• Identify growth levers across acquisition, conversion, average order value, repeat purchases, assortment, pricing, and retention.
• Build business plans, forecasts, and targets; monitor performance, course-correct, and balance growth with profitability.

Category and e-commerce

• Expand the assortment of divine, spiritual, and devotional products and identify new category opportunities.
• Manage SKU performance and develop launch, pricing, packaging, positioning, and lifecycle frameworks.
• Own the app and web-store customer journey from discovery through post-purchase.
• Improve traffic, click-through rate, conversion, average order value, repeat rate, and customer lifetime value.
• Drive merchandising, product discovery, cross-sell, upsell, and promotional calendars with Product, Tech, and Marketing teams.

Customer, operations, and analytics

• Increase repeat purchases and customer lifetime value using customer cohorts, purchase behavior, and targeted CRM journeys.
• Partner with Supply Chain and Operations to improve inventory planning, availability, working capital, product quality, packaging, and operational readiness.
• Track revenue, margin, conversion, average order value, repeat rate, inventory turns, customer acquisition cost, and contribution.
• Conduct business and category reviews; use customer and product data and dashboards to guide decisions.

Team leadership

• Build and lead a high-performing team across category, merchandising, and business operations.
• Set team goals, ownership structures, and performance metrics; develop second-line leaders and a culture of ownership, speed, and accountability.

Candidate requirements

• No specific candidate qualifications are stated in the provided description.