Associate Creative Director

Overview

Associate Creative Director

Mandatory Uae Real Estate Experience

• Direct experience working on real estate projects with a UAE-based developer is mandatory for this role.
• Candidates must meet at least one of the following requirements:
• Currently or previously employed by a recognised real estate developer in the UAE; or
• Currently or previously employed by a creative, advertising or branding agency where they directly managed creative work for a minimum of three to four UAE real estate projects for established developers.
• Candidates must be able to demonstrate a strong portfolio covering UAE real estate project launches, development branding, campaign concepts, brochures, digital content, outdoor advertising, CGI, film production and sales-centre experiences.
• Candidates without direct UAE real estate developer or agency-side real estate project experience should not apply, as this is a non-negotiable requirement for the role.

Creative Leadership And Brand Direction

• Lead the overall creative vision and execution across multiple luxury real estate brands and development projects.
• Ensure all creative work reflects premium, luxury and globally competitive brand standards.
• Maintain and evolve brand identity systems across all platforms, developments and campaigns.
• Translate marketing, sales and business objectives into impactful creative strategies and concepts.
• Develop strong campaign directions across digital, print, outdoor, social media, film, events, activations and sales environments.
• Drive innovation, storytelling and creative excellence across every customer touchpoint.
• Establish a clear and consistent creative direction for project launches, destination campaigns and branded residences.

Team Management And Workflow Oversight

• Manage and mentor multidisciplinary creative teams, including:
• Graphic Designers
• Art Directors
• Motion Designers
• Content Creators
• Videographers
• Editors
• CGI and Production Teams
• Oversee the complete creative workflow from briefing and concept development through to final execution.
• Establish and optimise creative processes, timelines, approval stages and quality-control systems.
• Ensure all deliverables are completed on time and aligned with campaign and commercial objectives.
• Conduct regular creative reviews, feedback sessions and performance evaluations.
• Manage multiple real estate projects and launch timelines simultaneously.

Campaign Development And Production

• Lead the creative development and delivery of:
• Real estate development brands
• Project launch campaigns
• Branded residence campaigns
• Social media content
• Luxury brochures and sales collateral
• Outdoor and OOH campaigns
• CGI, animation and film productions
• Event and launch branding
• Sales-centre and customer experiences
• Digital and website experiences
• Lead-generation campaign assets
• Additional responsibilities include:
• Supervising photography, video production, editing, CGI, animation and post-production.
• Working closely with production houses, agencies, photographers, directors and specialist vendors.
• Ensuring consistency between the approved creative vision and the final execution.
• Reviewing project renders, architectural visuals and lifestyle imagery to ensure alignment with the positioning of each development.

Strategic Collaboration

• Report directly to the Marketing Director.
• Collaborate with marketing, digital, CRM, PR, social media, sales and development teams.
• Align creative direction with project positioning, target audiences, sales objectives and launch timelines.
• Participate in brainstorming sessions, pitch presentations, project launches and strategic planning.
• Present creative concepts and campaign directions confidently to senior management and key stakeholders.
• Contribute to the long-term development of the company’s real estate brand portfolio.

Quality Control And Brand Governance

• Maintain exceptional attention to detail across all creative materials.
• Ensure consistency across projects, developments and communication channels.
• Review and approve final creative outputs before publication or release.
• Establish luxury-level creative standards for internal teams and external partners.
• Ensure all content accurately represents the development, project specifications and approved brand positioning.

Required Qualifications And Experience

• Bachelor’s degree in Graphic Design, Advertising, Visual Communication, Creative Direction or a related field.
• 8–12+ years of experience in creative, art direction or creative leadership roles.
• Proven experience leading multidisciplinary creative teams.
• Strong portfolio demonstrating high-end branding, integrated campaigns, film direction and luxury creative work.
• Experience working for a leading branding, advertising or integrated marketing agency is highly preferred.
• **Direct UAE real estate project experience is mandatory.**
• Candidates must have worked directly with a UAE developer or managed at least three to four real estate development projects for UAE developers through an agency.
• Experience in luxury real estate, branded residences, hospitality, lifestyle, automotive or other premium sectors is highly advantageous.
• Strong understanding of UAE real estate marketing, development launches and property buyer audiences.

Technical Skills

• Advanced proficiency in Adobe Creative Suite.
• Strong understanding of:
• Art Direction
• Creative Strategy

• Real Estate Branding

• Brand Identity
• Typography
• Visual Storytelling
• Video Production
• CGI and Animation
• Motion Graphics

• Project Launch Campaigns

• Sales Collateral and Brochure Development
• Knowledge of AI creative tools, emerging design technologies and current content trends is an advantage.

Key Competencies

• Strategic thinker with a strong creative vision.
• Strong leadership and team-management capabilities.
• Exceptional communication and presentation skills.
• Deep understanding of luxury and real estate branding aesthetics.
• Ability to manage multiple high-pressure projects and launch timelines simultaneously.
• Highly detail-oriented with uncompromising creative standards.
• Strong problem-solving and decision-making capabilities.
• Comfortable working in a fast-paced and highly dynamic environment.
• Commercially aware and able to connect creative output to marketing and sales objectives.