Workshop Manager | Al-Futtaim Automotive - BYD | KSA

Position Summary

Workshop Operations & Productivity

• Lead daily workshop operations to achieve labour sales, productivity, efficiency, and utilisation targets aligned with brand KPIs
• Manage workload distribution, bay allocation, technician capacity, and job progression to maximise throughput and minimise vehicle turnaround time
• Drive Fix-Right-First-Time (FRFT) performance and reduce repeat repairs and comebacks through strong technical governance
• Ensure adherence to OEM repair standards, service bulletins, diagnostic procedures, and workshop processes
• Monitor work-in-progress (WIP) and control ageing Repair Orders to ensure timely completion and revenue realisation

Financial & Commercial Performance

• Deliver workshop revenue, labour sales, and gross profit targets across mechanical, electrical, body & paint, and accessory operations
• Drive revenue growth through Vehicle Health Checks (VHC), menu pricing, and upselling opportunities via Service Advisors
• Control operational costs including consumables, overtime, sublet expenses, and warranty rework within approved budgets
• Analyse financial performance and implement corrective actions to improve profitability and cost efficiency

Customer Experience & Service Quality

• Champion customer satisfaction (CSI / NPS) by ensuring on-time delivery, quality repairs, and transparent communication
• Handle escalated customer complaints with full ownership and implement root cause corrective actions
• Work closely with Service Advisors to ensure accurate diagnosis, realistic promise times, and clear job approvals
• Ensure consistent service quality and customer experience across all workshop activities

Team Leadership & Development

• Lead, coach, and develop a team of Workshop Supervisors, Foremen, Team Leaders, Technicians, and Apprentices
• Build a high-performance culture focused on productivity, quality, accountability, and continuous improvement
• Manage technician certification, OEM training compliance, and skills development aligned with evolving vehicle technologies including EV/Hybrid
• Drive performance management, succession planning, and Saudization development within the workshop workforce

Warranty, Compliance & HSE

• Oversee warranty processes to ensure accuracy, documentation integrity, and minimisation of warranty debit notes
• Ensure full compliance with HSE standards, environmental regulations, and KSA labour and safety requirements
• Maintain workshop equipment, tools, and Special Service Tools (SSTs) in line with OEM and safety standards
• Ensure audit readiness for OEM, internal, and regulatory inspections

Reporting & Performance Management

• Monitor and report key workshop KPIs including labour hours sold, efficiency, productivity, FRFT, CSI, and gross profit
• Use DMS data (Kerridge, Autoline, SAP, Incadea, or equivalent) to analyse performance trends and identify improvement opportunities
• Prepare and present monthly performance reviews to Aftersales leadership and OEM stakeholders
• Drive continuous improvement initiatives based on data insights and operational performance gaps

Education

• al Requirements
• Bachelor’s Degree in Mechanical Engineering, Automotive Engineering, or a related technical discipline
• Advanced OEM certifications or technical leadership training is highly preferred

Requirements

• Minimum 8–10 years of experience in automotive aftersales operations within a franchised dealership environment
• At least 3–5 years of experience in a Workshop Manager or equivalent leadership role
• Proven track record of managing high-volume workshop operations and achieving financial and operational KPIs
• Experience managing large technical teams (15+ technicians) within multi-bay workshop facilities

Technical Skills

• Strong knowledge of OEM diagnostic systems, repair standards, and workshop processes
• Proficiency in Dealer Management Systems (DMS) such as Kerridge, Autoline, SAP, Incadea, or equivalent
• Solid understanding of EV, hybrid systems, ADAS, and modern automotive technologies
• Strong financial and operational analysis capability using workshop KPIs and reporting tools
• Working knowledge of warranty systems, audit processes, and compliance standards