Sr Marketing Data Analyst
Role Overview
• Working closely with senior marketing leadership, the Sr Data Analyst Marketing Analytics, will produce and review strategic dashboards and ad-hoc reports to understand Company performance and demand generation across marketing, promotions, email, direct mail and media, while managing key analytics solutions to assist with the optimization of marketing spend.
• Utilizing cruise consumer behavior and performance metrics, this role will be pivotal in driving business growth and supporting marketing initiatives across North America and international markets, delivering actionable insights to enhance brand awareness, customer loyalty, and revenue growth.
Key Skills for This Role
Full Job Posting
EXPERIENCE:
- 3-5 years of experience in analytical or quantitative roles involving business analysis or marketing analytics.
- Hands-on experience building data visualizations and reporting solutions using platforms such as Tableau or similar BI tools.
- Experience working with ETL processes involving complex data is preferred but not required.
- Experience in the travel and hospitality industry is preferred but not required.
- Highly analytical with strong problem solving and critical thinking skills.
- Proficient in SQL, Tableau, and advanced Excel.
- Experienced in developing automated tools and solutions.
- Outstanding written and verbal communication skills for effective interaction with various stakeholders within and outside Marketing Analytics
- Ability to manage multiple priorities and deadlines in a fast-paced and changing environment.
- Self-motivated, quality-oriented, delivery-oriented, and able to self-prioritize work.
- Passion for using data to solve complex business questions and drive business solutions with a strong desire to build a career in the field.
KNOWLEDGE & SKILLS:
- Highly analytical with strong problem solving and critical thinking skills.
- Proficient in SQL, Tableau, and advanced Excel.
- Experience in Adobe Analytics preferred.
- Experience in R/Python is preferred but not required.
- Experienced in developing automated tools and solutions.
- Experience in predictive modeling or data science also preferred but not required.
- Outstanding written and verbal communication skills for effective interaction with various stakeholders within and outside Marketing Analytics
- Ability to manage multiple priorities and deadlines in a fast-paced and changing environment.
- Self-motivated, quality-oriented, delivery-oriented, and able to self-prioritize work.
- Passion for using data to solve complex business questions and drive business solutions with a strong desire to build a career in the field.
- ABOUT NCLH Norwegian Cruise Line Holdings Ltd. (NYSE: NCLH) is a leading global cruise company which operates the Norwegian Cruise Line®, Oceania Cruises® and Regent Seven Seas Cruises® brands. The combined brands currently operate 32 ships, employ over 35,000 shipboard crew from more than 110 different countries and visit approximately 700 different port destination each year. LEARN MORE ABOUT OUR COMPANY: At a Glance Brand Overview Norwegian Cruise Line Oceania Cruises Regent Seven Seas Cruises
- New Releases EQUAL OPPORTUNITY EMPLOYER It is Norwegian Cruise Line Holding’s policy not to discriminate against any employee or applicant for employment because of race, color, religion, sex, national origin, age, disability, and marital or veteran status.
- The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
Preferred Qualifications
- Experience working with ETL processes involving complex data is preferred but not required.
- Experience in the travel and hospitality industry is preferred but not required.
- Experience in Adobe Analytics preferred.
- Experience in R/Python is preferred but not required.
- Experience in predictive modeling or data science also preferred but not required.
About Norwegian Cruise Line Holdings
Global operator of multiple cruise line brands.
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