Social Media & Digital Marketing Specialist

Overview

About The Role

Key Responsibilities

• Manage and grow the company's social media platforms, including Instagram, Facebook, TikTok, LinkedIn, and other relevant channels.
• Create, schedule, and publish engaging content, including posts, reels, stories, and videos.
• Plan and execute digital marketing campaigns to increase brand awareness and sales.
• Manage and optimize paid advertising campaigns on Meta, Google, and other platforms.
• Coordinate product photography, videography, and content-creation activities.
• Monitor social media performance and prepare regular reports and recommendations.
• Respond to customer inquiries and engage with the online community.
• Stay updated on social media trends, industry developments, and competitor activities.
• Collaborate with internal teams to promote new products, seasonal campaigns, and corporate gifting solutions.

Requirements

• Proven experience as a **Social Media Specialist**, **Digital Marketing Specialist**, or similar role.
• Strong understanding of social media platforms and digital marketing strategies.
• Experience with Meta Ads Manager, Google Ads, and social media analytics tools.
• Proficiency in Canva, Adobe Photoshop, Illustrator, Premiere Pro, or similar software.
• Excellent communication and content-writing skills.
• Ability to create high-quality photo and video content.
• Strong organizational skills and attention to detail.
• Experience in the food, confectionery, bakery, chocolate, retail, or luxury products industry is an advantage.

How To Apply

• Interested candidates may send their CV, portfolio, and samples of previous social media work for consideration.
• Pay: AED4,000.00 - AED6,000.00 per month
• Ability to commute/relocate:
• Dubai: Reliably commute or planning to relocate before starting work (Preferred)

Experience

• Social Media Specialist: 3 years (Preferred)

Location

• Dubai (Preferred)