Senior Specialist - Media Relations
Skills
About This Role
Overview
- Build and maintain strong relationships with journalists, editors, and key influencers in the media industry to facilitate positive coverage of our initiatives.
- Create compelling press releases, media kits, and other communication materials that effectively convey Qiddiya s messages and stories.
- Coordinate interviews, press conferences, and media events to maximize opportunities for media engagement.
- Monitor media coverage and analyze trends to evaluate the effectiveness of media relations efforts, reporting findings to senior management.
- Stay abreast of industry news and trends to proactively identify opportunities for positive media exposure.
- Collaborate with cross-functional teams to ensure a cohesive messaging strategy across all communications channels.
- Bachelor s degree in Communications, Public Relations, Journalism, or a related field.
- 3-4 years of experience in media relations, public relations, or communications, preferably within the tourism, entertainment, or leisure sectors.
- Strong understanding of media landscape, with a proven track record of securing positive media coverage.
- Excellent writing, editing, and communication skills with a talent for storytelling.
- Ability to analyze media trends and derive actionable insights from metrics.
- Strong organizational skills and attention to detail, capable of managing multiple projects simultaneously.
- Creative thinker with the ability to develop innovative media strategies.
- Fluency in English; proficiency in Arabic is a distinct advantage.
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