Senior Executive - Gift Card, Partnership & Engagement

About This Role

The Senior Executive – Gift Cards will support the growth of the Shukran Gift Cards business across physical, digital, and partner channels, with a particular focus on expanding B2B sales. This role involves sales support, partnership coordination, and program execution to drive revenues, improve customer engagement, and ensure seamless day-to-day operations.

The Senior Executive – Partnerships & Enagement will support the Partnerships Manager in growing and managing Landmark Group’s partnerships across Loyalty, Gift Cards, and Payments throughout the GCC region. This role focuses on partner coordination, campaign execution, and operational support, while contributing to revenue growth and strengthening partner relationships.

Key responsibilities include:

Partnership Management & Growth

• Support Partnerships Managers in retaining and growing relationships with partners across multiple sectors
• Contribute to achieving revenue targets through partnership formats such as Points Earn & Burn, Points Exchange, Member Deals & Offers, Brand Campaigns
• Assist in identifying and approaching new partners, while supporting the growth of existing accounts
• Build strong working relationships with partner stakeholders to drive engagement and growth
• Conduct research and prepare sector fact-books and competitor studies to identify opportunities

Campaigns & Marketing

• Coordinate with partners and internal teams to deliver tactical campaigns, offers, and promotions that drive customer engagement and sales
• Prepare campaign briefs for Marketing & Insights teams, ensuring alignment with partner objectives
• Track and report on campaign performance, highlighting ROI and learnings for improvement

Operational Support

• Act as a liaison between Landmark brands, partners, and third-party vendors to ensure smooth execution of loyalty benefits and offers
• Operational management of third-party vendors, ensuring updated and relevant offer content, reporting, reconciliations, and customer support follow-ups
• Assist in onboarding new partners, including technical setup, system integration, and partnership launch planning
• Coordinate with Finance and Legal teams on contracts, invoicing, purchase orders, and payment follow-ups

Analytics & Reporting

• Monitor and report on key partnership performance metrics, including sales and redemption activity
• Support quarterly business reviews by preparing data, insights, and presentations that demonstrate partnership impact and ROI
• Assist in annual planning, budgeting, and forecasting exercises by providing relevant inputs