Senior Campaign Operations Manager – Casino
Role Overview
The Senior Campaign Operations Manager owns operational delivery across CRM, promotional operations, and front-end content and merchandising.
The role works across CRM, Operations, and Product to improve campaign and promotion execution for the online casino business.
The role includes hands-on platform troubleshooting, incident leadership, and coaching the operational team.
Key Skills for This Role
Full Job Posting
About Fanatics
Fanatics operates a global digital sports platform spanning commerce, collectibles, and betting and gaming.
Fanatics Betting and Gaming operates the Fanatics Sportsbook and Fanatics Casino across online and retail markets.
Role Overview
The Senior Campaign Operations Manager owns operational delivery across CRM, promotional operations, and front-end content and merchandising.
The role works across CRM, Operations, and Product to improve campaign and promotion execution for the online casino business.
The role includes hands-on platform troubleshooting, incident leadership, and coaching the operational team.
Delivery Accountability and Operational Control
- Own campaign, promotion, and front-end content delivery from approved brief through build, QA, deployment, monitoring, and post-launch review.
- Maintain delivery status, live risk, campaign calendars, dependencies, and escalation paths.
- Hold the team accountable for quality and timeliness and surface systemic risks requiring broader action.
Incident Management and Operational Resilience
- Own on-call coverage and incident response for live campaigns, promotions, and content.
- Troubleshoot platform and execution issues and coordinate containment, stakeholder communications, recovery, and post-incident follow-up.
- Drive root-cause resolution and corrective action for recurring or high-severity incidents.
- Establish severity levels, playbooks, and launch monitoring checklists.
Standards, Governance and Compliance
- Set standards for campaign and content setup, audience selection, offer eligibility, testing, deployment, and monitoring.
- Own the operational QA and release readiness gate with Commercial, Legal, Compliance, and Product.
- Ensure responsible gaming, privacy, and jurisdictional requirements are met with clear audit trails.
- Maintain change controls, access permissions, and documentation for consistent and compliant execution.
Team Leadership and Capability Building
- Lead, coach, and develop the team while setting clear objectives and decision rights.
Requirements
- Hands-on experience troubleshooting live platforms and campaign or promotion execution issues.
- Ability to lead incident response and act as the senior operational escalation point.
- Ability to lead, coach, and develop an operational delivery team.
- Ability to manage campaign, promotion, and front-end content delivery from brief through post-launch review.
- Ability to maintain compliant execution across responsible gaming, privacy, and jurisdictional requirements.
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