PR and Communications Lead

Contract

Role Overview

Administrative Support

• Support with internal processes and other administrative duties
• Liaise with agency partners and internal teams on daily and periodical reporting
• Cross-reference, approve, and forward invoices to the Accounting Department
• Assist in account budgeting
• Fill out briefing documents to equip PR agency team with necessary information ahead of PR activities
• Review draft media relations materials
• Monitor media monitoring tools / newsletters and provide relevant updates/alerts daily to team
• Participate in and provide support for events / media meetings / demos

Content

• Develop content (written, visual, video) that supports our external and internal communications strategy and vision for a smoke free future (category understanding, corporate reputation)
• Works with other teams (digital marketing, SEO) to ensure content is developed to increase pollination across digital channels
• Work with vendors (e.g., PR agency, media houses, content productions agency) to ensure content is delivered on time and matches the brief.
• Industry and Market knowledge:
• Maintain a high understanding of company’s business, platform, and competitive landscape
• Keep abreast of news by consuming a diverse range of media daily
• developments and trends affecting the company’s industry
• Keep on top of latest global and regional trends and challenges on the platform
• Use software packages, internet, and research facilities to obtain relevant information
• Conduct and manage the flow of research necessary to analyze landscape issues

Agency Liaison

• Liaise with PR agency on daily tasks
• Communicate with agency in a respectful and efficient manner and demonstrate understanding of Scope of Work and division of labor
• Attend weekly WIP meetings and take ownership of projects / campaigns
• Maintain direct relationships with other partners e.g., SEO agency, media monitoring agency, etc.

Social Media

• Work with community management to deliver social media content calendar
• Liaise with EA and Legal for timely approval of social media content
• Develop bespoke local content
• Work with community management on social media strategy to drive increase in users/followers

Internal Communications

• Assist in the roll out of the internal communications strategy for ME
• Provide support on employee events
• Produce interesting and creative content
• Develop and lead sustainability plan for GCC
• Work with suppliers to deliver our strategy including sustainability initiatives

Planning

• Provide support in campaign planning for pr, social media and digital campaigns

Other

• Proposing creative solutions to aid in campaign strategies
• Maintaining media lists and building relationships with key media

Requirements

• Bachelor's Degree (Mass Communication, Journalism, PR, Public affairs or relevant).
• 7-10 years related professional experience
• English and Arabic fluency (reading / writing / verbal)
• Strong verbal and written business communication skills
• Excellent knowledge of public relations best practices, brand management, and media strategies.
• Solid organizational skills and the ability to work well in a fast-paced environment.
• Complete challenging projects within set parameters
• Strong commitment and dedication to PMI’s success as well as personal career
• Attentive to detail and quality
• Solves problems
• Proficient in Microsoft Office, Meltwater or any related tools.