Performance Manager
Skills
About This Role
Company Description
Black Swan Business Setup Services specializes in offering comprehensive company formation and business support solutions across the UAE, Oman, Bahrain, Qatar, Saudi Arabia, Mauritius, and other strategic locations.
The company provides seamless assistance at every stage of the business lifecycle, from setup to expansion or relocation.
Services include business planning, market research, relocation, visa processing, banking assistance, legal support, and HR solutions, among others.
Black Swan has expertise in Mainland, Free Zone, and Offshore incorporations in regions such as the UAE, UK, USA, and more, ensuring efficient and compliance-driven solutions for entrepreneurs and corporations.
Key Responsibilities
- Plan, execute, and optimize paid marketing campaigns across:
- Google Ads
• Meta Ads (Facebook & Instagram)
- LinkedIn Ads
- YouTube Ads
- Generate high-quality leads for business setup and corporate services.
- Manage end-to-end performance marketing funnels and improve conversion rates.
- Track campaign KPIs including CPL, CAC, ROAS, CTR, and lead quality.
- Use AI tools for:
- Ad copy generation
- Creative ideation
- Audience analysis
- Marketing automation
- Performance insights and reporting
- Conduct A/B testing for ad creatives, landing pages, and campaign strategies.
- Coordinate with design and content teams for high-performing creatives.
- Build retargeting and remarketing strategies to improve conversions.
- Analyze competitor strategies and identify growth opportunities.
- Prepare weekly and monthly performance reports with actionable insights.
- Stay updated with latest digital marketing trends, AI tools, and platform updates.
Required Skills
- Strong hands-on experience with Google Ads and Meta Ads.
- Knowledge of LinkedIn lead generation campaigns.
- Experience using AI marketing tools such as ChatGPT, Jasper, Canva AI, automation platforms, etc.
- Expertise in Google Analytics, Tag Manager, and conversion tracking.
- Understanding of landing page optimization and marketing funnels.
- Strong analytical and problem-solving skills.
- Excellent communication and reporting abilities.
- Self-starter with accountability and ownership mindset.
Qualification
- Bachelor’s degree in Marketing, Business, BBA, BMS, or related field.
- Certifications in Google Ads/Meta Ads preferred.
What We Offer
- Remote working flexibility
- Growth-oriented and fast-paced environment
- Opportunity to work on high-impact campaigns
- Performance-driven culture with learning opportunities
- To apply send ur cv to hrdesk@blackswanbss.com
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