Senior Performance Manager

Overview

Senior Performance Manager

Responsibilities

• Oversee the execution of performance marketing, programmatic and display campaigns toensure the highest standards across our portfolio, in line with client objectives and budgets.
• Demonstrate an in-depth practical knowledge of Paid Media best practice, OptimisationFramework, Account Structure, Bidding Strategy, Targeting types, and their application tocampaigns to generate a high standard of delivery.
• Build campaigns & strategies that are structured into clear frameworks focused on clientbusiness objectives & are built upon solid insight.
• Demonstrate an in-depth practical knowledge of Adwords and tracking systems
• Actively seek creative and innovative media solutions.
• Identify new opportunities in the marketplace.
• Manage a range of resource to deliver effective marketing campaigns and programs.
• Own strategic client relationships.
• Help drive our vision of paid media to the next level.
• Perform as a seasoned performance marketer who constantly strives to learn new skills andbe a part of a dynamic agency environment.
• Build strategic optimisation and testing frameworks to deliver outstanding results for clients.
• Test new technologies, data and betas to deliver innovation.
• Work with display managers and planners in developing programmatic elements of mediaplans and support new business pitches.
• Support internal product development and implementation across paid media, display andprogrammatic campaign management.
• Relationship building with publishers and ad technology providers.
• Support and mentor junior team members with their training and development.
• The next role up is Team Lead, where you’ll oversee a larger team, being the point ofescalation for clients. You’ll get more involved in new business pitches, businessdevelopment of existing accounts, overall team development, resource planning, and havinga substantial impact on business decisions.

Qualifications

• An experienced digital marketer (5-6 years’ experience) who constantly strives to learn new skills and be a part of a dynamic agency environment.
• Skilled people manager and experience in scaling successful paid media teams.
• Experience in branding and performance campaigns.
• Strong understanding of digital channel dynamics (local and global).
• Ability to be articulate and concise in communication (verbally and written).
• Adwords knowledge and in-depth understanding of tracking systems
• Preferred experience in campaign implementation, management, and optimisation in trading media in DSPs (DV360).
• Strong presentation skills.
• Exceptional organisational skills and detail-oriented mindset.
• Natural curiosity and desire to learn.