Medical Sales and Marketing Manager

Overview

Key Responsibilities

• Develop and implement sales strategies to increase revenue, client acquisition, and market share for healthcare and homecare services.
• Identify new business opportunities within the healthcare, homecare, corporate, insurance, clinic, hospital, and medical service sectors.
• Promote company services such as home nursing, elderly care, doctor-on-call, physiotherapy, lab tests at home, post-operative care, medical assistance, and other healthcare solutions.
• Build and maintain strong relationships with hospitals, clinics, doctors, specialists, pharmacies, laboratories, corporate clients, and referral partners.
• Create strategic partnerships that support long-term business growth.
• Monitor market trends, competitor activities, pricing strategies, and customer needs in the healthcare/homecare sector.
• Develop and manage sales pipelines to ensure consistent lead generation and conversion.
• Prepare and present proposals, service packages, corporate agreements, and partnership plans.
• Negotiate contracts, service agreements, and business deals with clients and partners.
• Ensure monthly, quarterly, and annual sales targets are achieved.
• Develop and oversee marketing strategies to increase brand awareness, lead generation, and service enquiries.
• Plan and manage marketing campaigns across digital platforms, social media, Google Ads, SEO, website, email marketing, and offline channels.
• Work with the digital marketing, content, SEO, website, and design teams to ensure all marketing activities support business objectives.
• Review and approve marketing materials, including brochures, flyers, presentations, website content, social media campaigns, and promotional offers.
• Ensure healthcare marketing content is accurate, professional, ethical, and aligned with company branding.
• Identify suitable healthcare events, exhibitions, community outreach programs, and corporate wellness opportunities.
• Manage promotional campaigns for healthcare packages, seasonal services, doctor-on-call services, homecare packages, and wellness programs.
• Monitor marketing campaign performance and recommend improvements based on lead quality, conversion rate, cost per lead, and return on investment.
• Strengthen the company’s market positioning within the healthcare and homecare industry.
• Lead, train, and supervise the sales and marketing team to achieve performance targets.
• Assign sales targets, lead responsibilities, campaign tasks, and follow-up duties to team members.
• Monitor daily, weekly, and monthly team performance, including calls, meetings, leads, conversions, revenue, and client follow-ups.
• Conduct regular team meetings to review progress, challenges, and action plans.
• Coach team members on healthcare service knowledge, sales techniques, client communication, objection handling, and professional follow-up.
• Support recruitment, onboarding, and training of new sales and marketing staff when required.
• Ensure the team follows company policies, reporting standards, and professional communication guidelines.
• Motivate the team to improve productivity, accountability, and client satisfaction.
• Meet key clients, families, corporate partners, hospitals, clinics, and healthcare professionals to build trust and develop business relationships.
• Handle high-value clients, VIP clients, corporate accounts, and important referral partners.
• Ensure clients receive accurate information about services, pricing, care options, booking procedures, and follow-up processes.
• Support the team in converting major enquiries into confirmed bookings or long-term care packages.
• Resolve escalated client concerns, complaints, or service-related issues in coordination with operations and management.
• Maintain strong relationships with existing clients to support retention, repeat bookings, and referrals.
• Identify upselling and cross-selling opportunities where suitable and ethical.
• Work closely with operations, doctors, nurses, care coordinators, customer service, billing, and management teams to ensure smooth service delivery.
• Ensure confirmed sales are properly handed over to the operations team with complete client information.
• Coordinate with internal departments to avoid service delays, booking issues, or client dissatisfaction.
• Provide feedback from clients and referral partners to improve service quality and customer experience.
• Support the development of healthcare packages and service offers based on market demand and client needs.
• Prepare daily, weekly, monthly, and quarterly reports on sales performance, revenue, lead generation, conversions, marketing campaigns, and team productivity.
• Track sales targets, campaign results, referral sources, client acquisition cost, conversion rates, and return on investment.
• Maintain accurate CRM records, sales pipelines, client databases, and partner information.
• Analyze lost leads, inactive clients, competitor activity, and market opportunities.
• Present performance reports, business development updates, and growth plans to senior management.
• Recommend improvements to sales processes, marketing campaigns, pricing, packages, and client experience.
• Ensure all sales and marketing activities follow company policies, healthcare advertising standards, patient confidentiality requirements, and local regulations.
• Maintain ethical communication when promoting healthcare and homecare services.
• Ensure patient information and client data are handled securely and confidentially.
• Participate in management meetings, audits, training sessions, and quality improvement initiatives when required.
• Represent the company professionally in all meetings, events, partnerships, and client interactions.

Requirements

• Minimum **5 years of experience in sales, marketing, business development, or client relations within the medical/healthcare field**.
• Previous experience in a hospital, clinic, homecare company, medical center, laboratory, pharmacy, insurance, or healthcare service company is preferred.
• Proven experience in achieving sales targets and driving revenue growth.
• Experience managing a sales or marketing team is strongly preferred.
• Strong understanding of healthcare services, patient needs, medical service coordination, and healthcare market trends.
• Excellent business development, negotiation, and relationship management skills.
• Strong leadership, communication, presentation, and decision-making skills.
• Ability to build partnerships with clinics, hospitals, doctors, laboratories, pharmacies, and corporate clients.
• Ability to manage marketing campaigns and coordinate with digital marketing teams.
• Strong reporting, analytical, and planning skills.
• Ability to work under pressure and meet monthly and annual targets.
• Proficiency in English is required; additional languages are an advantage.
• UAE healthcare or homecare experience is preferred.
• Valid UAE driving license is an advantage.

Preferred Skills

• Experience in homecare, doctor-on-call, nursing services, physiotherapy, diagnostics, elderly care, or corporate healthcare services.
• Existing healthcare network with clinics, hospitals, doctors, laboratories, pharmacies, insurance partners, or corporate clients.
• Knowledge of digital marketing, SEO, Google Ads, social media campaigns, CRM systems, and lead management.
• Ability to create sales strategies, marketing plans, service packages, and partnership proposals.
• Strong ability to train, motivate, and manage a sales and marketing team.
• Professional appearance, strong work ethic, and target-driven mindset.

Application Question(S)

• Do you have prior Sales and Marketing experience in the Healthcare Industry

Experience

• Sales: 3 years (Required)
• Marketing: 2 years (Required)