Healthcare/Homecare Business Development Officer

Job Summary

Key Responsibilities

• Identify and develop new business opportunities for healthcare and homecare services.
• Build and maintain strong relationships with hospitals, clinics, medical centers, doctors, specialists, pharmacies, laboratories, corporate clients, insurance partners, and referral sources.
• Promote company services such as home nursing, elderly care, doctor-on-call, physiotherapy, lab tests at home, post-operative care, medical assistance, wellness services, and long-term homecare packages.
• Develop strategies to increase client acquisition, referrals, partnerships, and revenue.
• Research market trends, competitor activities, pricing, patient demand, and healthcare service opportunities.
• Identify new service areas, target markets, corporate opportunities, and potential partnership channels.
• Generate qualified leads through networking, cold calling, referrals, events, meetings, corporate visits, and healthcare partnerships.
• Convert business opportunities into confirmed clients, agreements, partnerships, and revenue-generating accounts.
• Meet monthly, quarterly, and annual business development targets.
• Establish partnerships with hospitals, clinics, doctors, diagnostic centers, pharmacies, laboratories, rehabilitation centers, corporate organizations, and community groups.
• Develop referral networks to increase patient enquiries and service bookings.
• Negotiate partnership terms, service agreements, referral arrangements, and corporate healthcare packages.
• Maintain long-term relationships with key partners and ensure consistent communication.
• Represent the company in business meetings, healthcare events, exhibitions, networking sessions, and corporate presentations.
• Identify opportunities for joint campaigns, corporate wellness programs, patient referral agreements, and community healthcare initiatives.
• Present company services professionally to potential clients, families, corporate customers, healthcare providers, and referral partners.
• Understand client needs and recommend suitable healthcare or homecare solutions.
• Prepare and present proposals, service packages, quotations, contracts, and business presentations.
• Support high-value client conversions and corporate account development.
• Follow up with prospects regularly to move opportunities through the sales pipeline.
• Work with the sales and operations teams to ensure smooth onboarding of new clients and partners.
• Identify upselling and cross-selling opportunities where appropriate and ethical.
• Conduct market research to identify growth opportunities in the healthcare and homecare sector.
• Analyze competitor services, pricing, marketing activities, partnerships, and customer trends.
• Provide management with insights on market demand, service gaps, and potential new revenue streams.
• Support the development of business plans, sales strategies, healthcare packages, and promotional offers.
• Recommend improvements to service positioning, pricing, client experience, and partnership strategy.
• Coordinate with operations, doctors, nurses, care coordinators, customer service, marketing, billing, and management teams.
• Ensure all confirmed business opportunities are properly handed over to the relevant operational departments.
• Communicate client and partner requirements clearly to internal teams.
• Support smooth service delivery for corporate clients, partner referrals, and high-value accounts.
• Work with marketing teams to plan campaigns that support business development goals.
• Provide feedback from clients and partners to improve service quality and customer satisfaction.
• Maintain accurate records of leads, prospects, meetings, proposals, follow-ups, partnerships, and conversions.
• Update CRM systems, sales trackers, business development reports, and partner databases.
• Prepare daily, weekly, and monthly reports on business development activities, revenue progress, pipeline status, and partnership performance.
• Track conversion rates, referral sources, lost opportunities, market feedback, and competitor insights.
• Present business development updates, growth plans, and performance reports to senior management.
• Monitor achievement of targets and recommend corrective actions when required.
• Ensure all business development activities follow company policies, healthcare regulations, advertising standards, patient confidentiality requirements, and ethical sales practices.
• Maintain professional communication with clients, partners, patients, and internal teams.
• Ensure sensitive client, patient, and partner information is handled confidentially.
• Represent the company professionally in all external meetings, events, and partnership discussions.
• Participate in meetings, training sessions, audits, and quality improvement initiatives when required.

Requirements

• Bachelor’s degree in Business Administration, Marketing, Healthcare Management, or a related field is preferred.
• Previous experience in business development, sales, partnerships, or client acquisition within the healthcare, homecare, medical, clinic, hospital, laboratory, pharmacy, or insurance sector is preferred.
• Strong understanding of healthcare services, homecare operations, patient needs, and referral-based business models.
• Proven ability to generate leads, build partnerships, negotiate agreements, and achieve revenue targets.
• Excellent communication, presentation, negotiation, and relationship management skills.
• Strong professional network within the healthcare industry is an advantage.
• Ability to work independently, manage multiple prospects, and follow up consistently.
• Good knowledge of CRM systems, sales reporting, Microsoft Office, and business presentations.
• Proficiency in English is required; Arabic or other languages are an advantage.
• UAE healthcare/homecare experience is preferred.
• Valid UAE driving license is an advantage.

Preferred Skills

• Existing network with hospitals, clinics, doctors, laboratories, pharmacies, insurance providers, corporate clients, or community organizations.
• Experience in home nursing, doctor-on-call, physiotherapy, lab-at-home, elderly care, rehabilitation, or corporate healthcare services.
• Strong ability to identify market gaps and create new business opportunities.
• Experience in corporate healthcare partnerships and referral agreements.
• Target-driven mindset with strong planning and follow-up skills.
• Professional appearance, confidence, and strong interpersonal skills.

Application Question(S)

• Do you have prior Business Development experience in Healthcare/Homecare?

Experience

• Business development: 2 years (Required)