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Marketing Executive – Riyadh

UNIPAL
Riyadh, KSA
Mid-Senior
Onsite
Discovered 1 weeks ago
Growth marketingCommunity marketingField marketingStudent marketingEvent planning and activationsStudent ambassador programme management

Full Job Posting

About the role

The role grows Unipal's student audience in Riyadh through campus, social, and partner-brand campaigns.

The Marketing Executive works on the ground with central marketing and content, the KSA partnerships team, and Accounts Management.

What you will do

  • Grow app downloads, sign-ups, and active students in Riyadh against monthly targets.
  • Plan and run campus activations, events, and stands at Riyadh universities.
  • Build and manage a student ambassador programme across key campuses.
  • Run co-marketing campaigns with partner brands to drive redemptions.
  • Brief the central Content Creator on local content needs and arrange on-the-ground content production.
  • Manage local social activity and community engagement for the Saudi audience.
  • Track campaign results and report what works and what should change.
  • Build relationships with university student clubs, societies, and staff.

What you bring

  • 1–4 years in marketing, ideally in growth, community, field, or student marketing.
  • Experience running events, activations, or ambassador programmes.
  • Comfort with targets and numbers and knowing which channel brought in which users.
  • Good knowledge of Riyadh's universities and student culture.
  • Strong organisation and ability to run several campaigns at once.
  • Confident building relationships with students, universities, and brands.

Nice to have

  • Experience in a startup or consumer app.
  • Experience with performance or social media marketing tools.
  • Fluency in Arabic and English.

Workplace

  • The description states on-site work and describes a marketing presence on the ground in Riyadh.

About Unipal

Unipal is a student discounts and experiences platform connecting students with brands and universities.

The company is based in Bahrain, operates in Saudi Arabia and Oman, and is growing across the region.

Employment

  • Full-time position.

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