Manager, Web Product Ownership and Digital Platform Strategy
Role Overview
Lead the evolution of Deloitte.ca to strengthen the brand, generate eminence, engage priority audiences, and support business growth through a high-performing digital experience.
Own the Deloitte.ca product roadmap, translating business and digital priorities into platform capabilities and measurable outcomes.
Work across Digital, Marketing, the Global Member Firm network, and delivery stakeholders.
Key Skills for This Role
Full Job Posting
Role overview
Lead the evolution of Deloitte.ca to strengthen the brand, generate eminence, engage priority audiences, and support business growth through a high-performing digital experience.
Own the Deloitte.ca product roadmap, translating business and digital priorities into platform capabilities and measurable outcomes.
Work across Digital, Marketing, the Global Member Firm network, and delivery stakeholders.
Key accountabilities
- Own product strategy and roadmap, aligning platform investments with business objectives, digital strategy, and measurable outcomes.
- Improve audience engagement, discoverability, personalization, analytics, AI-enabled experiences, and connected client journeys.
- Build an enhancement roadmap with the web capability team, balancing business value, platform health, innovation, and delivery capacity.
- Use data, analytics, experimentation, and insights to improve digital experiences and outcomes.
- Coordinate across Marketing, Digital, Content Governance, Analytics, and Technology teams to integrate Deloitte.ca with the broader digital ecosystem.
- Represent Canadian priorities in Global and Member Firm networks and influence platform direction, governance, modernization, and innovation.
Team context
The Digital team sits within Deloitte Canada's Marketing Team and delivers connected, data-driven digital experiences across channels.
The role works with Digital leadership, Marketing, Content Governance, Analytics, Global stakeholders, and web-capability partners.
Required experience and capabilities
- Experience in digital product management, website strategy, digital platforms, or digital experience design and management.
- Success defining product vision, roadmaps, and investment priorities while balancing strategic initiatives and operational demand.
- Strong understanding of enterprise websites, UX design, content ecosystems, analytics, personalization, SEO/AEO/GEO, and AI-enabled experiences.
- Experience delivering website implementations, platform enhancements, re-platforming, or digital modernization with developers and technical teams.
- Understanding of website architecture, integrations, APIs, data flows, accessibility, performance, and connections to CRM, marketing automation, analytics, and content platforms.
- Use of data, customer insights, and experimentation to inform product decisions and optimize experiences.
- Experience collaborating in complex, matrixed environments and aligning technical and business stakeholders around a shared roadmap.
- Strong communication and influencing skills; able to build consensus, navigate ambiguity, and balance business, audience, technical, and platform needs.
Preferred qualifications
- Experience with Adobe Experience Manager (AEM) Sites and Adobe Experience Cloud capabilities, including content architecture, component-based design, authoring workflows, governance, integrations, or modernization.
- Familiarity with marketing technology, CRM, analytics, or audience platforms.
- Experience in professional services, B2B marketing, or complex stakeholder environments.
Compensation
- The stated salary range is $85,000–$156,000; individuals may also be eligible for a bonus program. No salary cadence is specified.
Work model
- The stated work model is hybrid.
- The listed primary and available location is Toronto, Ontario.
Employment type
The position is described as permanent.
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