Director, Global KOL & Influencer Partnerships

Location: Dubai, UAE

es1. Global KOL Strategy & Expansi

• onDesign and execute the global KOL and influencer partnership strategy across major international market
• s.Identify, onboard, and manage top-tier and mid-tier crypto, trading, finance, and blockchain KOLs, communities, and media partner
• s.Build a scalable, high-conversion global KOL ecosystem to support user acquisition and revenue growt
• h.Establish long-term strategic partnerships with key opinion leaders and industry influencer

s.2. Team Leadership & Execution Manageme

• ntBuild, lead, and scale a global KOL Business Development tea
• m.Define and manage annual, quarterly, and monthly KPIs aligned with company growth target
• s.Develop SOPs, performance frameworks, training systems, and operational workflow
• s.Oversee execution quality, project delivery, and team productivit

y.3. Influencer Marketing & Campaign Executi

• onDevelop localized influencer marketing strategies tailored to regional market behavior and platform objective
• s.Lead KOL-driven campaigns including livestreams, trading competitions, AMAs, community activations, and product launche
• s.Collaborate with Marketing, Product, Operations, and Compliance teams to ensure alignment and execution qualit
• y.Ensure all content meets brand, regulatory, and compliance standard

s.4. Performance Tracking & Optimizati

• onMonitor key metrics including impressions, engagement, user acquisition, deposits, trading volume, and RO
• I.Conduct regular performance reviews to optimize KOL investment efficiency and campaign outcome
• s.Analyze competitor strategies and market trends to refine acquisition and partnership strategie
• s.Drive continuous improvement through data-driven decision-makin

g.5. Strategic Partnerships & Ecosystem Grow

• thBuild and maintain strong relationships with global influencers, agencies, media partners, and crypto communitie
• s.Identify and develop exclusive partnership opportunities with top-performing KOL
• s.Create benchmark campaigns that enhance brand visibility and market penetratio
• n.Support global brand and ecosystem expansion initiative

s.6. Market Intelligence & Complian

• ceMonitor global crypto industry trends, regional regulations, and platform policie
• s.Ensure full compliance across all KOL and influencer marketing activitie
• s.Provide regular market insights and strategic recommendations to leadershi
• p.Proactively identify and mitigate operational and reputational risk
• s.

Requireme

• ntsExperie
• nceBachelor’s degree or abo
• ve.5+ years of experience in KOL Business Development, Influencer Marketing, Partnerships, or Growth within Web3/Crypto/Blockcha
• in.3+ years of team leadership experien
• ce.

Experience

• with top-tier crypto exchanges or trading platforms strongly preferr
• ed.Proven track record of building and scaling global influencer/KOL systems from scrat
• ch.Network & Expert
• iseStrong global network of crypto KOLs, influencers, trading communities, and media partne
• rs.Deep understanding of regional influencer ecosystems, pricing models, and campaign structur
• es.Hands-on experience executing large-scale international KOL campaig
• ns.Communication & Platfo
• rmsFluent English (written and spoke
• n).Ability to independently manage global negotiations and partnershi
• ps.Strong familiarity with X (Twitter), YouTube, TikTok, Telegram, and Discord ecosyste
• ms.Core Competenc
• iesStrong business development, negotiation, and relationship management skil
• ls.Data-driven mindset with strong analytical abili
• ty.Excellent leadership, execution, and cross-functional collaboration skil
• ls.Ability to perform in a fast-paced, high-pressure global environme
• nt.Professional Attribu
• tesStrong understanding of crypto compliance and risk management standar
• ds.High ownership, integrity, and execution discipli
• ne.Strong cross-cultural communication and global minds
• et.