Cluster E-Commerce Manager

Role purpose

E-commerce and commercial responsibilities

• Manage hotel websites and improve content accuracy, offers, information, and user experience.
• Monitor website traffic, booking patterns, conversion, online travel agencies, and digital distribution channels.
• Support rate parity monitoring, online merchandising, and promotional campaigns with Revenue Management.
• Identify opportunities to increase digital market share, booking value, and online commercial performance.

Campaigns, analysis, and collaboration

• Plan and optimize digital campaigns across search engines, social media, display advertising, and other relevant platforms.
• Coordinate seasonal offers, packages, and tactical marketing with internal teams and external agencies.
• Prepare monthly performance reports and conduct competitor benchmarking and market analysis.
• Present actionable insights to hotel leadership and commercial teams; ensure compliance with brand and corporate guidelines.

Qualifications

• Bachelor's degree in E-Commerce, Business Administration, or a related discipline.
• 3–5 years of relevant experience in digital marketing, e-commerce, or online distribution, preferably in hospitality.
• Experience managing digital marketing for multiple hotels or hospitality properties is an advantage.
• Strong hotel e-commerce, direct booking, and website conversion knowledge; analytical, commercial, communication, and project management skills.
• Ability to manage multiple priorities and collaborate across teams.