{bc}
linkedin

Brand & Marketing Programme Delivery Specialist

dnata
Dubai, UAE
Full-time
Mid-Senior
Onsite
Discovered 4 days ago
Marketing communicationsBrand strategy and managementIntegrated marketing campaignsProject managementCustomer journey developmentMarketing analytics and insights

Full Job Posting

Job purpose

Develop and deliver marketing communications activities aligned with business-unit brand strategy and Emirates or dnata brand priorities.

Work across corporate communications, marketing, brand, business units, and specialist teams to deliver integrated programmes and business outcomes.

Role responsibilities

  • Understand brand strategy, business-unit context, market dynamics, and customer positioning, working with research, planning, analytics, and insights teams.
  • Translate brand, commercial, and operational objectives into focused marketing objectives and briefs across customer journeys and touchpoints.
  • Use research, data, and insights to shape briefs, support solution design and testing, and align work with measurement and ROI frameworks.
  • Drive Run and Build marketing requirements, incorporate roadmap elements into business-unit plans, and track, report, and communicate delivery risks.
  • Optimize delivery and measurement of planned business-unit changes across customer communication touchpoints.
  • Identify marketing capabilities and contribute to the CCMB Build roadmap with specialist teams; execute prioritized roadmap activities and escalate variances.
  • Identify synergies and cross-selling opportunities between portfolios.
  • Coordinate stakeholder responses to delivery risks, including data governance, privacy, cybersecurity, integration, legal, and organizational issues.
  • Track campaign spend within budget and intervene when forecasts show overspend or underspend.
  • Maintain professional development in marketing and marketing technology and build knowledge of supported business areas.

Qualifications and experience

  • At least 5 years of experience in marketing and media, communications, or brand/product management.
  • Degree or Honours in Marketing or Communications (12+3), or equivalent.
  • Understanding of customer journey development across digital and non-digital touchpoints and translating business needs into marketing communications solutions.
  • Project management certification.
  • Understanding of 360-degree marketing and delivering marketing communications campaigns.
  • Broad understanding of marketing technology, including automation programmes, marketing data management, CCMB operations, and operating models involving IT and EA.
  • Ability to collaborate with specialist teams to develop functional requirement briefs.
  • Effective communication, data-informed stakeholder responses, senior stakeholder management, decision influence, and cross-functional influence.

Salary and benefits

  • The employer advertises an attractive tax-free salary and travel benefits, including discounts on flights and hotel stays; no salary amount or pay cadence is stated.

Location

  • The posting invites candidates to join the team in Dubai; it does not specify an onsite, hybrid, or remote work arrangement.

Apply for this job in 1 click

Skip the repetitive application forms

Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.

Sarah M.James T.Maya R.

Trusted by over 500,000 job seekers on Base Career

Start Free Today

More from this employer

More jobs at dnata