Brand Manager
Key Skills for This Role
Full Job Posting
Restaurant operations
- Lead Restaurant Managers and ensure smooth daily operations across assigned restaurant units.
- Implement company policies and operational SOPs; conduct regular store audits for operational excellence and compliance.
- Maintain hygiene standards, timely team health-clearance renewals, and compliance with HACCP, ISO, food-safety, and internal procedures.
- Maintain adequate inventory and effective stock control across outlets.
Business and brand development
- Monitor industry trends and business dynamics to contribute to short-, medium-, and long-term planning.
- Develop new business streams, support expansion, and lead new restaurant openings with internal and external stakeholders.
- Assist with supplier selection and raw-material evaluation; negotiate pricing to improve gross margins while maintaining quality.
- Ensure sales blitzes and marketing activities are carried out to build brand visibility and drive sales.
- Maintain brand image, service standards, food quality, approved menu guidelines, and service-recovery procedures.
- Review VVIP reservations and guest experiences to support satisfaction and brand standards.
People leadership
- Act as the liaison between corporate management and unit teams; control headcount within approved budgets.
- Oversee workforce and annual-leave planning and coordinate employee logistics with relevant teams.
- Coordinate onboarding and induction, succession planning, performance reviews, coaching, counselling, disciplinary action, and training plans with HR and L&D.
- Recommend hiring, promotion, and termination decisions as needed.
Qualifications
- At least five years of experience with premium restaurant brands; leadership or management experience is preferred.
- Experience leading teams of more than 25 employees.
- Expertise overseeing multiple brands or hospitality concepts and understanding their operational standards and brand management.
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