Automotive Marketing Executive - Arabic Speaker

Overview

Location

Job Summary

Marketing Strategy & Planning

• Assist the Marketing Manager in developing and implementing annual marketing plans aligned with business and sales objectives.
• Conduct market research, competitor analysis, and market trend monitoring to identify growth opportunities.
• Support budget planning, campaign scheduling, and marketing calendar management.
• Ensure marketing activities are executed according to approved plans and timelines.

Brand Management

• Ensure consistency of brand identity and messaging across all marketing channels.
• Support vehicle launches, promotional campaigns, and corporate branding initiatives.
• Review and approve marketing materials to ensure compliance with brand guidelines.

Digital Marketing

• Oversee the execution of digital marketing campaigns across Google, Meta, and other online platforms.
• Monitor website performance, social media channels, and online vehicle listings.
• Track campaign performance, lead generation, customer engagement, and digital analytics.
• Coordinate with agencies and vendors to optimize campaign effectiveness.

Crm & Customer Data

• Monitor CRM system usage and ensure customer data accuracy and segmentation.
• Track lead management processes and follow-up performance.
• Support customer retention, loyalty, and re-engagement campaigns.
• Analyze customer data and provide recommendations to improve conversion rates.

Team Coordination

• Support and supervise the daily activities of marketing staff and external agencies.
• Ensure timely completion of marketing projects and deliverables.
• Provide guidance and support to junior marketing team members when required.

Sales Support

• Collaborate closely with the sales team to generate qualified leads and maximize campaign effectiveness.
• Support lead nurturing initiatives and customer acquisition programs.
• Assist in measuring marketing contribution to sales performance and revenue growth.

Reporting & Analytics

• Prepare monthly marketing performance reports and management presentations.
• Track KPIs including lead generation, conversion rates, campaign ROI, customer engagement, and brand performance.
• Conduct competitor benchmarking and provide recommendations for continuous improvement.

Key Performance Indicators (Kpis)

• Lead generation volume and conversion rate.
• Campaign ROI and cost per lead.
• Social media engagement and audience growth.
• CRM data accuracy and lead follow-up compliance.
• Event attendance and customer satisfaction.
• Brand awareness and campaign effectiveness.
• Timely execution of marketing plans and projects.

Qualifications & Requirements

• Bachelor's Degree in Marketing, Business Administration, or a related field.
• 4–7 years of marketing experience, preferably within the automotive industry.
• Strong knowledge of digital marketing platforms, CRM systems, and marketing analytics.
• Experience in campaign management, brand development, and event coordination.
• Excellent communication, leadership, coordination, and project management skills.
• Strong analytical and problem-solving abilities.
• Ability to work effectively with cross-functional teams and external partners.
• Creative mindset with strong attention to detail and brand identity.