Account Manager

About This Role

About ALÓ

Communication is about reaching out. It’s about conversations. ALÓ is the start of a conversation. We are a communications agency that believes conversations are integral to storytelling—and social media is where those conversations come alive in real time.

We are looking for a proactive, passionate Account Manager with a strong  social media mindset —someone who understands digital culture, audience behaviour, and how to build meaningful brand conversations online.

Role Overview

As an Account Manager, you will lead and manage client accounts with a strong focus on social-first thinking. You will ensure the timely delivery of creative work, drive digital engagement strategies, and contribute to the commercial success of both the client and the agency.

This role is ideal for someone who thrives in a fast-paced environment, understands platform nuances, and can translate brand objectives into impactful social media strategies.

Key Responsibilities

• Lead and manage regional/local client accounts with a  social media–driven strategy
• Develop and present  social media strategies, content plans, and campaign ideas
• Act as the primary point of contact for clients, ensuring seamless communication and satisfaction
• Coordinate with internal teams (creative, content, media) to deliver high-quality work on time
• Oversee  content calendars, campaign rollouts, and platform-specific executions
• Monitor performance metrics and provide actionable insights to optimise campaigns
• Stay updated on  social trends, platform updates, and audience behaviour
• Brief creative teams clearly with a strong understanding of digital and social requirements
• Review and critique content to ensure it aligns with brand voice and platform best practices
• Identify opportunities for  up-selling and cross-selling digital and social services
• Support new business pitches with  social-first ideas and presentations
• Ensure all deliverables meet scope, timelines, and quality expectations
• Build strong, long-term relationships with clients through proactive engagement
• Track budgets, media spends, and campaign performance accurately

Required Skills & Experience

• 4–6 years of experience in  advertising, digital, or social media agencies
• Strong understanding of  social media platforms (Instagram, TikTok, LinkedIn, X, YouTube, etc.)
• Proven experience in managing and growing  social media accounts for brands
• Experience in creating  content strategies, influencer collaborations, and digital campaigns
• Excellent communication, presentation, and client management skills
• Ability to interpret data and translate it into actionable strategies
• Strong organisational and multitasking abilities
• A collaborative mindset with the ability to work across teams
• Proactive, adaptable, and solution-oriented approach

Qualifications

• Bachelor’s degree in Marketing, Business, Communications, or related field
• Prior experience in a  media/digital agency is a must

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What We’re Looking For

• A  social-native thinker  who understands internet culture and trends
• Someone who can turn insights into  engaging, conversation-driven content
• A relationship builder who can confidently lead client conversations
• A team player who brings energy, ideas, and ownership to the table