Trade Marketing & Distribution Representative

Role Positioning And Objectives

What You Will Be Accountable For

• Evaluate assigned territory constantly to ensure all business opportunities are being maximised
• Ensure effective implementation of all cycle plan activities
• Ensure all trade marketing information and reports are up to date, accurate, and provided in a timely fashion
• including:

• Area Summary File

• TMU
• Reconciliation (Rental, REP, BA activity)
• Competitor reports and
• On-going qualitative and quantitative Surveys
• Ensure that all trade marketing on the job performed activities and outlet information are accurately reported.
• Establish an excellent working relationship with the trade in order to gain their active support to maximise volume and in store presence within agreed budgets
• Implement and provide feedback on Trade incentive schemes as outlined in the KSA operational plan
• Maximise in- store visibility and awareness for ALFAKHER brands through TM&D tools
• Work closely with distributor sales force to maximise distribution opportunities and minimise OOS situations.
• Meet TM&D KPIs as set
• Ensure ALFAKHER continuous product quality & freshness and Availability.
• Implement merchandising activities to ensure in store furniture is maintained in clean working condition and complies with agreed planogram
• Ensure Trade marketing resources are secure and used in the most effective and efficient manner possible
• Maintain integrity of TMR stock floats and reconciliation

ESSENTIAL EXPERIENCE, SKILLS AND KNOWLEDGE

• Preference for bi-lingual (English & another) speaking Graduates.
• 0-2 years’ experience as a merchandiser or trade marketing representative in another FMCG company, preferably one which has a trade marketing approach.
• Good interpersonal skills
• Effective influencing skills
• Good communicator both verbally and written
• Well organised with good time management skills
• Ability to work unsupervised
• Ability to drive and have a Valid driver licence