SPEX Sales Manager

Job purpose

Sales leadership and new business

• Lead, motivate, and develop the sales team; set objectives, conduct performance reviews, coach sales skills, and address performance gaps.
• Identify, qualify, and convert new sponsors, exhibitors, and partners through market mapping, outreach, networking, and referrals.
• Build a pipeline across local, regional, and international markets and personally progress opportunities through signed agreements.

Event sales and partnerships

• Develop sales strategies for assigned events and translate revenue objectives into account priorities and measurable activity.
• Sell sponsorships, exhibition space, branding opportunities, and bespoke commercial packages aligned with client objectives.
• Lead high-value sponsorship and partnership sales, develop tailored propositions, communicate commercial value, negotiate terms, and close complex agreements.
• Support new event launches by identifying prospects, engaging markets, securing first-edition revenue, and building subsequent growth.

Accounts and commercial performance

• Manage selected key accounts, develop account plans, and grow client investment through retention, rebooking, upselling, and cross-selling.
• Deliver individual and team revenue targets and profitability objectives; monitor performance and take action on shortfalls.
• Work with senior management on pricing, sponsorship structures, and viable propositions for each event and market.
• Maintain accurate CRM records and review pipeline stages, conversion rates, sales cycles, closing dates, forecasts, risks, and corrective actions.

Market development and collaboration

• Monitor industry trends, competitor events, sponsorship demand, and client investment priorities; recommend opportunities for events, sectors, and territories.
• Collaborate with event management, marketing, content, operations, production, and finance to align commercial plans with delivery.
• Communicate contractual commitments and client expectations to support sponsor and exhibitor experience.
• Represent the organization at international events, conferences, industry meetings, and client engagements; identify opportunities and support on-site delivery.

Qualifications and experience

• Minimum 3–4 years’ experience in B2B event sales; exhibitions, conferences, sponsorships, or international events are preferred areas.
• Fluency in Arabic and English is essential, with strong written and verbal communication skills in both.
• Proven individual and team revenue results, sales leadership, and experience coaching and managing performance.
• Experience selling sponsorships, exhibition packages, partnerships, branding, and tailored event solutions.
• Experience developing international business, managing strategic accounts, and building senior executive relationships.
• Strong prospecting, consultative selling, proposal, presentation, negotiation, closing, planning, pipeline, and forecasting skills.
• Experience with Salesforce or a comparable CRM; proficiency in Microsoft Office and willingness to travel internationally.
• Experience supporting new event launches or market entry is advantageous.
• Experience in energy, infrastructure, technology, or related B2B sectors is advantageous.