Senior Salesforce Developer

Role overview

Responsibilities

• Develop and maintain Apex classes, triggers, batch jobs, schedulers, SOQL/SOSL, and Lightning Web Components.
• Design and maintain Salesforce flows, approval processes, validation rules, and other automation.
• Manage lead and opportunity management, including lead routing, assignment, conversion, and customer lifecycle processes.
• Develop and support real estate modules for property inventory, bookings, payment plans, sales offers, contracts, valuation, and financial processes.
• Build integrations with REST/SOAP APIs, property portals, websites, Meta/Facebook leads, telephony, WhatsApp, marketing platforms, and other systems.
• Manage Salesforce security, user access, profiles, permission sets, roles, sharing, and data integrity.
• Create and maintain reports, dashboards, and operational analytics; perform data migration, cleansing, deduplication, and data management.
• Support deployments across development, QA, near-production, and production environments.
• Perform testing, troubleshoot issues, support UAT, and ensure successful production releases.
• Gather business requirements and translate them into scalable technical solutions.
• Troubleshoot performance, automation, integration, and data issues while following Salesforce best practices.

Required skills and experience

• Strong hands-on Salesforce development and customization experience; Sales Cloud experience is preferred.
• Strong expertise in Apex, Triggers, SOQL/SOSL, Flows, LWC, and Salesforce APIs.
• Experience designing scalable Salesforce solutions, data models, and automation frameworks.
• Strong experience with third-party integrations and REST APIs.
• Understanding of Salesforce security, sharing model, governor limits, and optimization.
• Experience with Salesforce deployment, testing, data migration, and release management.
• Strong analytical, problem-solving, communication, and stakeholder management skills.
• Ability to understand business requirements and convert them into effective technical solutions.

Preferred experience

• Real estate CRM or property management systems experience is preferred.
• Lead and opportunity management, booking, payment, and financial-process experience is preferred.
• Telephony and WhatsApp integration experience is preferred.
• Salesforce certifications are an advantage.