Senior Marketing Manager
Skills
About This Role
Overview
Provides senior level leadership for Field Marketing across the Middle East & Africa, driving GTM/GTS strategies, regional revenue growth, and FedEx brand visibility.
Leads the development and execution of the MEA Strategic Playbook, ensuring alignment with corporate priorities and close partnership with Operations, P&E, Network Planning, and Sales to deliver sustainable business impact.
Please note that the Job will close at 12am on Posting Close date, so please submit your application prior to the Close Date
Grade_16
Leads a team, including managers, to define and implement the functional goals/requirements for a country or a sub region.
Manages the development of function specific recommendations to ensure team alignment and efficient allocation of resources.
This position requires expert technical knowledge of assigned area.
Field Marketing & GTM/GTS Leadership
- Lead MEA Field Marketing strategy to support revenue growth, customer acquisition, and market penetration.
- Develop and execute GTM plans and GTS programs tailored to Middle East and Sub Saharan Africa market dynamics.
- Drive brand visibility, customer engagement, and competitive positioning across MEA.
- Ensure marketing programs are aligned with divisional priorities and deliver measurable commercial outcomes.
MEA Strategic Direction & Playbook for Success
- Define, refine, and implement the MEA Strategic Playbook, outlining priorities, growth levers, and market specific actions.
- Partner closely with Operations, Planning & Engineering, Network, and Sales to ensure cross functional execution.
- Lead strategic forecasting, market analysis, and scenario planning to guide MEA leadership decisions.
People & Performance Leadership
- Lead and develop two regional marketing managers (Middle East + SSA).
- Build a high performing, insights driven field marketing team.
- Provide coaching, direction, and performance management to ensure delivery of regional objectives.
Cross Functional Alignment & Influence
- Act as the senior marketing interface with MEA leadership teams.
- Influence decision making through insights, market intelligence, and strategic recommendations.
- Represent MEA Marketing in corporate and regional forums.
Research, Insights & Analytics
- Lead market research, customer insights, and competitive analysis to inform GTM and strategic direction.
- Translate insights into actionable marketing and business recommendations.
Process, Governance & Budget Management
- Oversee MEA marketing processes, planning cycles, and reporting frameworks.
- Manage regional marketing budgets, ensuring optimal ROI and cost discipline.
- Judgement & Decision Making Skills;Planning & Organizing Skills;Influencing & Persuasion Skills;Presentation Skills;Leadership Skills
Skills
- Strategic Planning
- GTM/GTS Development
• Presentation & Executive Communication
FedEx was built on a philosophy that puts people first, one we take seriously.
We are an equal opportunity/affirmative action employer and we are committed to a diverse, equitable, and inclusive workforce in which we enforce fair treatment, and provide growth opportunities for everyone.
All qualified applicants will receive consideration for employment regardless of age, race, color, national origin, genetics, religion, gender, marital status, pregnancy (including childbirth or a related medical condition), physical or mental disability, or any other characteristic protected by applicable laws, regulations, and ordinances.
---------------
FedEx is one of the world's largest express transportation companies and has consistently been selected as one of the top 10 World’s Most Admired Companies by "Fortune" magazine.
Every day FedEx delivers for its customers with transportation and business solutions, serving more than 220 countries and territories around the globe.
We can serve this global network due to our outstanding team of FedEx team members, who are tasked with making every FedEx experience outstanding.
------------------
The People-Service-Profit philosophy (P-S-P) describes the principles that govern every FedEx decision, policy, or activity.
FedEx takes care of our people; they, in turn, deliver the impeccable service demanded by our customers, who reward us with the profitability necessary to secure our future.
The essential element in making the People-Service-Profit philosophy such a positive force for the company is where we close the circle, and return these profits back into the business, and invest back in our people.
Our success in the industry is attributed to our people.
Through our P-S-P philosophy, we have a work environment that encourages team members to be innovative in delivering the highest possible quality of service to our customers.
We care for their well-being, and value their contributions to the company.
---------------
Our culture is important for many reasons, and we intentionally bring it to life through our behaviors, actions, and activities in every part of the world.
The FedEx culture and values have been a cornerstone of our success and growth since we began in the early 1970’s.
While other companies can copy our systems, infrastructure, and processes, our culture makes us unique and is often a differentiating factor as we compete and grow in today’s global marketplace.
Your resume, rewritten
for this exact role.
Sign up free — Base Career tailors your CV to this job description in 60 seconds.
01 / 05
Resume Tailored to This Job

Your keywords, structure, and story — rewritten to match this exact role and pass ATS filters.
Free · No card · 60 seconds
02 / 05
Cover Letter for This Role, Done

Job-specific cover letters written in Gulf professional tone — ready in seconds, not hours.
Free · No card · 60 seconds
03 / 05
See How Well You Fit This Role

AI match score with clear reasons — know your fit before investing time in the application.
Free · No card · 60 seconds
04 / 05
Apply in One Click

Autofill any application form on Workday, LinkedIn, Bayt, Greenhouse — with your tailored content.
Free · No card · 60 seconds
05 / 05
Track It. Follow Up at the Right Time.

Visual pipeline for every application with AI-timed follow-up reminders so nothing slips.
Free · No card · 60 seconds
Similar Jobs
Senior Marketing Project Manager
See & Recruit · Dubai
We are looking for an experienced real estate marketing professional to lead end-to-end project marketing strategies for premium real estate developments and income-generating assets in the UAE. Key Responsibilities: • L
Skills
3 days ago
Apply Now↗Apply Now ↗Senior Marketing Manager
FedEx · Dubai
Provides senior level leadership for Field Marketing across the Middle East & Africa, driving GTM/GTS strategies, regional revenue growth, and FedEx brand visibility. Leads the development and execution of the MEA Strate
Skills
3 days ago
Apply Now↗Apply Now ↗Senior Marketing Executive
Classic Jewels and Diamonds · Dubai
Develop brand identity, execute marketing campaigns, manage social media, and lead a team with strong analytical and creative skills in luxury retail.
Skills
4 days ago
Apply Now↗Apply Now ↗Senior Marketing Executive
Classic Jewels & Diamonds · Dubai
Key Responsibilities Develop and maintain strong brand identity across all stores and digital platforms Plan and execute festive, wedding, promotional, and retail marketing campaigns Drive showroom footfall and custom
Skills
4 days ago
Apply Now↗Apply Now ↗Senior Marketing Executive (Real Estate)
Aqua Properties · Dubai
Key Responsibilities Digital Marketing & Campaign Execution Coordinate and execute marketing campaigns for secondary/ready properties across Meta, Google, SMS, email, and WhatsApp Work closely with the performance mark
Skills
4 days ago
Apply Now↗Apply Now ↗Senior Marketing Lead
BI GROUP - UAE · Dubai
Company Description BI Group UAE is the regional branch of BI Group, a prominent development and construction company with over 30 years of experience in large-scale projects across Central Asia. Known for its expertise
Skills
4 days ago
Apply Now↗Apply Now ↗Senior Marketing Officer
Villegas Recruitment Firm · Dubai
About the Role Our client is a well-established entity operating within the non-profit sector. They are looking for a Senior Officer – Marketing to support the planning and execution of integrated marketing and communica
Skills
5 days ago
Apply Now↗Apply Now ↗Senior Marketing Executive
Minutes UAE · Dubai
Role Description This is a full-time, on-site role based in Dubai, United Arab Emirates, for a Senior Marketing Executive. In this role, you will be responsible for developing and executing marketing strategies, managing
Skills
1 weeks ago
Apply Now↗Apply Now ↗Senior Marketing Manager Deliveroo Plus
TALENTMATE · Dubai
Job Description Senior Marketing Manager, Deliveroo Plus (Maternity Cover) Join us in our mission to transform the way people shop and eat, where impact, innovation, and growth drive everything we do. Our Brand & Experie
Skills
1 weeks ago
Apply Now↗Apply Now ↗2.2K+
Cover Letters & Follow-ups
1.8K+
Resumes Tailored
190.5K+
Jobs Tracked
Trusted by professionals at
Stop applying blindly.
Start getting hired.
Base Career automates the hardest parts of job searching — apply smarter, not harder.
AI Resume in 60s
Your resume rewritten for this exact role using the job description as the brief.
ATS-Optimized
Get past automated screening filters with the right keywords matched to each job.
Application Tracker
Track every job, follow-up, and interview in one visual kanban board.
Free plan · No credit card required