Senior Marketing Executive (Real Estate)
Skills
About This Role
Digital Marketing & Campaign Execution
- Coordinate and execute marketing campaigns for secondary/ready properties across Meta, Google, SMS, email, and WhatsApp
- Work closely with the performance marketing team to launch and optimize lead generation campaigns
- Assist in creating property marketing content, ad copy, and promotional materials
- Coordinate listing promotions and exclusive property campaigns
Property Portal Management
- Manage and optimize listings across Property Finder, Bayut, and other property portals
- Coordinate featured listings, boosts, banners, and exposure campaigns
- Monitor listing quality, lead volume, and listing performance
- Work closely with agents to ensure listings are accurate, complete, and market-ready
Broker & Office Coordination
- Support agents across multiple office locations with marketing requirements
- Coordinate campaign launches, property promotions, and marketing requests
- Ensure brand consistency across all marketing materials and communications
- Work closely with sales teams to support lead generation efforts
Events & Vendor Coordination
- Support the execution of open houses, broker events, and client activations
- Coordinate with photographers, videographers, designers, printers, and external vendors
- Ensure timely delivery of marketing materials and campaign assets
Reporting & Market Awareness
- Track campaign performance and prepare weekly marketing reports
- Monitor competitor activity and Dubai real estate market trends
- Share recommendations to improve lead quality and campaign performance
Requirements
- 3–5+ years of marketing experience, preferably in Dubai real estate
- Strong understanding of Dubai secondary sales market
- Experience with Property Finder, Bayut, and real estate portals
- Familiarity with Meta and Google advertising campaigns
- Strong coordination and communication skills
- Highly organized and detail-oriented
- Ability to work in a fast-paced brokerage environment
- Experience coordinating with agents, vendors, and external partners
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