Senior Marketing Executive - EdTech
Are you a B2B marketing executive who wants to own field marketing for a global EdTech brand across the UAE and international markets? This role is with a US-headquartered EdTech company operating across 100+ countries, with an established and growing Middle East presence.
Skills
About This Role
Overview
- Are you a B2B marketing executive who wants to own field marketing for a global EdTech brand across the UAE and international markets?
- This role is with a US-headquartered EdTech company operating across 100+ countries, with an established and growing Middle East presence.
- Their platform is used by educators and schools to accelerate student learning through data-driven assessments and analytics.
- They are expanding their international field marketing team and need someone in Dubai to partner directly with the UAE sales function on pipeline, content and customer engagement.
- What's in it for you?
- Base salary DOE
- Private healthcare for you and your dependents
- Generous annual leave plus a birthday day off
- Paid volunteering days
- Part of a collaborative international team with direct exposure to a global sales function
- What will you be doing?
- Building and running email marketing campaigns end to end, from brief through to results
- Partnering with the UAE sales team on content, lead generation and events
- Managing and maintaining the company website for a high-quality user experience
- Developing automated email programmes to support customer onboarding and subscription renewals
- Tracking and reporting on lead gen metrics and marketing performance
- Supporting monthly reporting and sharing insights with the wider team
- What do you need?
- Marketing experience within a global SaaS, technology or EdTech organisation
- Hands-on experience with CRM and marketing automation platforms. Salesforce and Marketo are a strong advantage
- Comfortable owning campaigns, content and events simultaneously
- Strong attention to detail and an analytical mindset
- English fluent. Arabic language skills are a real bonus
- EdTech or education sector background is helpful but not a requirement
- Dubai-based
- Don't worry if your CV isn't up to date.
- Share your LinkedIn profile and we'll take it from there.
- You can also reach me directly if you'd like to find out more.
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