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Senior Manager SA&I

Unknown
Riyadh, KSA
Director
Onsite
Discovered 3 days ago
Consumer researchSurvey-based researchConsumer insightsMarketing effectivenessResearch framework and proposal developmentQuestionnaire design

Full Job Posting

Role overview

A Senior Manager is sought for NIQ’s Strategic Analytics and Insights team, based in Riyadh.

The role delivers client-focused consumer-insight and marketing-effectiveness solutions to support client ROI and profitable growth.

Responsibilities

  • Manage ad hoc research projects, usually survey-based, from client-needs discovery through research framework and proposal development.
  • Prepare proposals addressing clients’ business objectives.
  • Develop client relationships and act as the primary link to client decision-makers.
  • Brief and train field staff; design questionnaires and interview or discussion guides.
  • Analyze data and information, draw conclusions, and develop recommendations.
  • Control costs and budgets; gather, summarize, and analyze useful field and secondary data.

Qualifications

  • At least eight years of research-related experience; retail, marketing sciences, or CRM emphasis is preferred.
  • Custom or ad hoc survey-based research experience, particularly in consumer insight or brand tracking, is preferred; digital analytics is a further plus.
  • Strong analytical, writing, presentation, and English communication skills.
  • Strong organization, project skills, attention to detail, and ability to deliver accurate, timely results.
  • Strong client-handling and relationship-building skills, with the ability to add value and insight to projects.
  • Initiative, creative thinking, leadership, management, and interpersonal skills; self-motivated and enthusiastic.

Benefits

  • Benefits listed include a flexible working environment, volunteer time off, LinkedIn Learning, and an employee assistance programme.

About NIQ

NIQ describes itself as a consumer intelligence company focused on understanding consumer buying behavior and supporting business growth.

The company says it operates in more than 100 markets and combined with GfK in 2023.

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