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Senior Associate - Omnichannel Customer Experience

Manpower Middle East
Dubai, UAE
Contract
Entry
Onsite
Discovered 1 weeks ago
Omnichannel marketingCustomer journey planningDigital channel strategyCustomer segmentation and personalizationAutomated customer journeysCampaign performance analysis

Full Job Posting

Role overview

A Senior Associate – Omnichannel Customer Experience will join the Gulf team of a multinational pharmaceutical organization.

The role works with Marketing, Medical, PRA, and cross-functional stakeholders on customer-centric omnichannel strategies for healthcare professionals.

Contract and employment

  • The contract duration is 12 months.
  • Employment is outsourced through Manpower Middle East.

Responsibilities

  • Translate business objectives into measurable omnichannel plans with Brand Teams and improve engagement planning, measurement, and optimization.
  • Maximize digital channels across brands, with consistent messaging and measurable impact.
  • Lead Source of Authority partnerships and expand them into new HCP ecosystems and geographies.
  • Manage related contracts, work orders, amendments, requests, purchase orders, and signed-copy archives.
  • Ensure vendor risk, privacy, pharmacovigilance, and quality assessments meet procurement and compliance requirements.
  • Track budgets, forecasts, invoices, service delivery, accruals, and cross-charging.
  • Design segmented, personalized, automated customer journeys across digital channels.
  • Analyze dashboards and engagement metrics and recommend campaign improvements.
  • Maintain operational plan governance with Marketing, Medical, and PRA teams across relevant systems.
  • Collaborate across customer experience, brand, medical, regulatory, and analytics teams on integrated engagement strategies.

Qualifications

  • Bachelor's degree in Marketing, Business Administration, Communications, Pharmacy, Life Sciences, or a related field.
  • At least five years of relevant experience; pharmaceutical industry experience is mandatory.
  • At least two years in project management, brand management, or omnichannel campaign management is desirable.
  • Vendor management, contracting, and purchase-order experience is desirable.
  • Cross-functional teamwork, stakeholder management, communication, and interpersonal skills are required.

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