Sales Cordinator - FMCG
Key Skills for This Role
Full Job Posting
- Receive and process daily 5 Gallon Water orders from customers through phone calls, WhatsApp, email, sales representatives, and other approved channels.
- Accurately enter customer orders into the company system/ERP and ensure all order details, quantities, locations, delivery schedules, and customer information are correct.
- Coordinate closely with Sales Supervisors, Drivers, Salesmen, Helpers, Warehouse, and Logistics teams to ensure timely order preparation and delivery.
- Monitor pending, scheduled, urgent, cancelled, and completed orders throughout the day.
- Follow up with customers regarding order confirmation, delivery timing, product availability, and any changes to their orders.
- Coordinate new customer registrations, account activation, delivery schedules, and customer master-data updates .
- Support the sales team with quotations, customer information, order history, pricing, promotions, and account-related requirements.
- Track daily sales orders and compare orders received, delivered, pending, cancelled, and rescheduled .
- Handle customer complaints related to delayed delivery, missing bottles, incorrect quantities, service issues, and coordinate immediate resolution.
- Maintain proper records of full bottles, empty bottle returns, deposits, coupons, customer balances, and delivery transactions where applicable.
- Coordinate with Accounts regarding invoices, credit customers, outstanding payments, payment confirmation, and account issues.
- Ensure customer orders are assigned to the correct route, salesman, driver, or delivery team.
- Follow up with sales and delivery teams on undelivered orders and ensure pending orders are closed promptly.
- Prepare and circulate daily, weekly, and monthly sales and order reports to management.
- Maintain accurate customer databases, contact details, price agreements, delivery locations, and special customer instructions.
- Support the Sales Manager and Supervisors with sales performance reports, route performance, customer activity, and order analysis.
- Coordinate between customers and internal departments to ensure smooth sales operations and high customer satisfaction.
- Ensure all order-related documents and records are properly maintained for operational and audit requirements.
- Order processing accuracy
- Order-to-delivery completion rate.
- Pending order reduction.
- On-time delivery percentage.
- Customer complaint resolution time.
- Daily order confirmation rate.
- Accuracy of sales and customer records.
- Customer satisfaction and retention.
- Timely submission of daily/weekly/monthly reports.
- Minimum 2–3 years of experience in Sales Coordination, Customer Service, Order Management, or Sales Operations .
- Experience in FMCG, bottled water, beverage, food distribution, or 5 Gallon Water business is highly preferred.
- Strong experience handling high volumes of customer orders and delivery coordination.
- Good knowledge of MS Excel, ERP/Sales Systems, email, and reporting .
- Strong communication and customer-handling skills.
- Ability to coordinate with multiple sales and delivery teams simultaneously.
- Strong attention to detail and ability to work under pressure.
- Good command of English; knowledge of Hindi/Urdu or Arabic will be an advantage.
About Gulfa Mineral Water and Processing Industries LLC
UAE private beverage distributor and mineral-water producer serving households, retailers, businesses, and hospitality customers.
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