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Programmatic Advertising Specialist

Harvest Group
Remote, USA
Full-time
Entry · 1+ years experience
Remote
USD 60000-65000 yearly / year
Discovered 4 weeks ago
Amazon DSPWalmart DSPThe Trade DeskAmazon Marketing CloudMicrosoft Office

Full Job Posting

  • Inc. Best Places to Work (2025, 2026)
  • Great Place to Work Certified (2024)
  • Fortune Best Workplaces for Women (2024)

• Fortune Best Medium Workplaces (2024)

  • Fortune Best Consulting & Professional Services Workplaces (2024)
  • Business Intelligence Group Best Places to Work (2023)
  • Integrity – Doing what is right in all things
  • Relationship – Pursuing depth, trust, and collaboration
  • Service – Laboring for others with humility and care
  • Excellence – Delivering extraordinary performance and results with humility
  • Journey – Embracing our past and planning for our future with faith
  • Inform strategy/planning and own execution for clients’ programmatic advertising campaigns across retail media platforms (e.g., Amazon DSP, Walmart DSP, The Trade Desk)
  • Build, maintain, and report on programmatic campaigns aligned to client goals and full-funnel retail objectives (awareness, consideration, conversion)
  • Optimize and maintain campaigns, including analyzing performance data to inform strategic and tactical changes (audiences, inventory, bidding, creative, and pacing)
  • Leverage retailer analytics tools (e.g., Amazon Marketing Cloud, platform reporting, clean rooms) to generate insights and improve campaign performance
  • Collaborate across internal account teams (search, shopper marketing, sales), external client teams, and media/platform partners to maximize performance
  • Support audience strategy development, including activation of first-party, third-party, and retailer audience segments
  • Contribute to media planning, budget pacing, and in-flight optimizations with a commerce-first mindset
  • Guide clients and internal teams through clear and concise communication, both written and verbal
  • Apply strategic thinking, adaptability, and data-driven analysis to identify opportunities and deliver optimized results
  • Send weekly reporting to both client and Harvest Group account team, including analysis and insights on prior week’s performance and campaign progress
  • Stay current on retail media trends, platform updates, and emerging programmatic capabilities
  • 1-3 years' experience managing programmatic and/or retail media campaigns, including hands-on DSP execution (e.g., Amazon DSP, Walmart DSP, The Trade Desk)
  • Strong emphasis on analyzing data and drawing actionable insights, translating findings into clear recommendations for stakeholders
  • Strategic thinker capable of using data to inform and refine campaign execution across the funnel
  • Experience executing campaigns end-to-end, including setup, audience targeting, optimization, and reporting
  • Familiarity with retail media networks (e.g., Amazon, Walmart, Target, Kroger, Instacart, Criteo)
  • Exposure to advanced measurement tools or clean rooms (e.g., AMC, TTD measurement tools) is a plus
  • Understanding of retail media KPIs such as ROAS, TACoS, new-to-brand, and incrementality
  • Self-starter with a drive to innovate and continuously improve processes and performance
  • Experience managing multiple stakeholders and collaborating across cross-functional teams
  • Ability to take ownership and work autonomously with minimal supervision
  • Effective multitasker, able to prioritize and manage multiple campaigns and projects simultaneously
  • Strong attention to detail and ability to connect tactical changes to performance outcomes
  • Ability to translate large datasets into concise, actionable insights
  • Clear verbal and written communication skills
  • Adept at learning new tools and platforms quickly
  • Proficient in Microsoft Office, especially Excel
  • Willingness to travel

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