Perfomance Marketing Executive- E-commerce
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Key skills for this role
About the Role
DIGITAL MARKETING EXPERIENCE IN ECOMMERCE IS MANDATORY Happy Earth Organic is looking for a hands-on Performance Marketing Executive- E-commerce, for our D2C brand, to drive online sales across Shopify, marketplaces, paid ads, social media, UGC, collaborations, and digital campaigns.
Key Skills for This Role
Full Job Posting
Digital Marketing Experience In Ecommerce Is Mandatory
Happy Earth Organic is looking for a hands-on Performance Marketing Executive- E-commerce, for our D2C brand, to drive online sales across Shopify, marketplaces, paid ads, social media, UGC, collaborations, and digital campaigns.
This role is for someone who is analytical, execution-focused, and comfortable being measured by numbers.
Key Responsibilities
- Manage and grow Shopify sales through product pages, campaigns, bundles, offers, landing pages, and conversion improvements.
- Analyse Shopify Analytics, GA4, Microsoft Clarity, heatmaps, Meta Ads, Google Ads, and marketplace dashboards to understand traffic, customer behaviour, drop-offs, conversion issues, and sales opportunities.
- Identify website conversion leaks and suggest practical CRO improvements across product pages, landing pages, checkout flow, bundles, offers, and content.
- Run, monitor, and optimize Meta Ads, Google Ads, and basic TikTok Ads.
- Track ROAS, CAC, CTR, CPC, conversion rate, AOV, repeat purchase, best-selling SKUs, weak SKUs, and campaign performance.
- Manage marketplace growth across Amazon, Noon, Deliveroo, Talabat, Careem, Instashop, Kibsons, and other UAE/GCC platforms.
- Improve product listings, keywords, images, pricing, offers, visibility, ranking, and platform performance.
- Coordinate with operations to avoid out-of-stock issues, missed sales, and poor platform performance.
- Manage social media planning, posting, captions, scheduling, community replies, and performance tracking.
- Coordinate UGC creators, influencer gifting, café/customer collaborations, event content, and partnership content.
- Brief the creative team for reels, ads, graphics, campaign visuals, product content, and promotional assets.
- Support email marketing, WhatsApp campaigns, abandoned cart campaigns, repeat purchase campaigns, launches, gifting, and seasonal promotions.
- Prepare weekly performance reports and simple monthly sales forecasts for online channels.
Experience In Ecommerce Is Mandatory
- 2–5 years of experience in e-commerce, growth marketing, performance marketing, or digital marketing.
- FMCG, food, beverage, wellness, beauty, supplements, or consumer product experience preferred.
- Hands-on experience with Meta Ads and Google Ads.
- Shopify experience strongly preferred.
- Marketplace experience preferred.
- Experience with Shopify Analytics, GA4, Microsoft Clarity, heatmaps, Meta Ads Manager, Google Ads, and Excel / Google Sheets.
- Strong analytical ability and comfort working with sales numbers, website data, and campaign performance.
- Ability to explain what is happening in the numbers and recommend what to fix next.
- Good written English.
- Strong attention to detail.
- Must be based in the UAE.
- UAE driving licence preferred.
Do Not Apply If
- You only know social media posting.
- You only know Canva.
- You have never handled ads, Shopify, marketplaces, analytics, or reports.
- You cannot explain ROAS, CAC, AOV, CTR, CPC, or conversion rate.
- You cannot read Shopify or campaign data and turn it into action.
- You need constant follow-up.
- You are not comfortable being measured by sales and performance.
- Please email CV to hr@teraaliving.com
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