Founder’s Office & Content Coordinator
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About the Role
Founder’s Office & Content Coordinator Accounts/Admin Background Required Company: Teraa Living / Happy Earth Organic Location: Dubai, UAE Role Type: Full-time Reports To: Founder About Us **Teraa Living is a Dubai-based conscious lifestyle company building premium FMCG, wellness, and e-commerce brands.
Key Skills for This Role
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About Us
Teraa Living is a Dubai-based conscious lifestyle company building premium FMCG, wellness, and e-commerce brands.
Our active brand, Happy Earth Organic, focuses on clean-label food and beverages, including organic coconut water and premium dates.
We are a small, fast-moving founder-led business looking for someone highly organised, numbers-aware, AI-comfortable, and strong with follow-ups.
This role is ideal for someone who has an accounts/admin background but is also comfortable with content, social media coordination, digital organisation, product research, and working closely with a founder.
Role Purpose
The purpose of this role is to reduce the founder’s daily mental load.
You will help organise emails, meetings, follow-ups, content ideas, social media drafts, simple accounts trackers, digital folders, supplier notes, product research, and internal action points.
This is not a pure accountant role.
This is not a pure social media role.
This is not a receptionist role.
This is a practical Founder’s Office coordination role for someone who can organise, write, follow up, think clearly, and keep things moving.
1. Founder Coordination
- Manage and organise founder emails across Outlook and Gmail.
- Sort emails into folders, priority categories, and follow-up lists.
- Manage calendar, meetings, reminders, and scheduling.
- Attend meetings with the founder when required.
- Take clear meeting notes and convert them into action points.
- Follow up with team members, suppliers, consultants, and external partners.
- Maintain a daily and weekly founder follow-up tracker.
- Keep pending tasks visible and moving without constant reminders.
2. Accounts/Admin Support
- Maintain simple trackers for payments, receivables, invoices, expenses, and pending documents.
- Coordinate with the internal admin/accounts team and external accountants when needed.
- Organise supplier invoices, payment records, receipts, statements, and financial folders.
- Follow up for missing invoices, receipts, statements, or payment confirmations.
- Maintain clean Excel/Google Sheets trackers.
- Understand basic accounting/admin terms such as invoices, LPOs, payments, expenses, receivables, reconciliations, and statements.
- Support document organisation for finance, operations, suppliers, and admin requirements.
Note
Final accounting, bookkeeping, petty cash ownership, and statutory accounting will remain with the existing accounts team and external accountants.
3. Content & Social Media Coordination
- Draft LinkedIn posts, Instagram captions, founder posts, and short brand content.
- Use AI tools to turn founder notes, voice notes, meetings, and ideas into content drafts.
- Help organise and maintain a social media content calendar.
- Coordinate approved posts across LinkedIn, Instagram, Pinterest, TikTok, and other relevant platforms.
- Organise saved Instagram posts, Pinterest boards, TikTok videos, references, competitor examples, and content inspiration.
- Flag useful content ideas, comments, DMs, and collaboration opportunities.
- Coordinate with designers, marketers, agencies, and internal team members for creative execution.
4. AI & Digital Organisation
- Use AI tools such as ChatGPT or similar tools for summaries, content drafts, email drafts, checklists, research, and task organisation.
- Organise digital folders across cloud systems.
- Transfer and structure files from hard drives into organised cloud folders.
- Organise bookmarks, saved links, supplier information, brand references, product ideas, and learning resources.
- Create clear file naming systems and folder structures.
- Keep information easy to find, retrieve, and use.
5. Product & Supplier Support
- Support the founder with new product research.
- Organise supplier notes, trade show notes, product samples, and product idea folders.
- Research competitor products, pricing, packaging, product claims, and positioning.
- Maintain simple product research and sample tracking sheets.
- Follow up with suppliers for documents, samples, catalogues, specifications, quotations, and timelines.
- Support product launch preparation by coordinating information and pending tasks.
6. E-commerce / FMCG Coordination Support
- Understand basic product business requirements such as SKUs, listings, pricing, stock, invoices, customer orders, marketplaces, and product descriptions.
- Support coordination related to Shopify, Amazon, Noon, Talabat, or similar platforms when required.
- Help organise product descriptions, product images, listing information, and content requirements.
- Coordinate with e-commerce, marketing, and operations team members for missing information or pending tasks.
Must-Have Skills
- Accounts/admin background.
- Strong written English.
- Good Excel / Google Sheets ability.
- Strong email and calendar management.
- Excellent follow-up discipline.
- Ability to take meeting notes and convert them into clear action points.
- Comfortable using AI tools daily.
- Social media awareness and basic content writing ability.
- Strong organisational skills.
- High attention to detail.
- Ability to manage confidential information.
- Presentable, professional, and confident in meetings.
- Ability to work in a small, fast-moving founder-led company.
- Ability to work without constant reminders.
Preferred Skills
- Experience in e-commerce, FMCG, food, wellness, retail, or product-based businesses.
- Basic understanding of Shopify, Amazon, Noon, Talabat, or similar platforms.
- Basic Canva or design coordination skills.
- Experience managing LinkedIn, Instagram, Pinterest, or TikTok content.
- Experience supporting product launches, supplier coordination, or trade shows.
- Experience with digital filing, cloud organisation, and content libraries.
- Experience working directly with a founder, CEO, or senior manager.
You Are Not the Right Fit If
- You are a pure accountant with no writing, coordination, or content ability.
- You are a pure social media executive with no accounts/admin discipline.
- You are a receptionist or admin assistant who waits for instructions.
- You are weak with follow-ups.
- You cannot write clearly in English.
- You are uncomfortable using AI tools.
- You cannot organise emails, files, folders, trackers, and messy information.
- You need a highly structured corporate environment.
- You are not comfortable working closely with a founder.
- You do not take ownership of pending tasks.
- Success in the First 30 Days
- Founder inbox is cleaned, organised, and actively managed.
- Calendar and meeting follow-ups are under control.
- Daily and weekly follow-up tracker is running.
- Basic accounts/payment/invoice trackers are created.
- Social media content references are organised.
- LinkedIn and Instagram draft content is being prepared regularly.
- Digital folders and saved content libraries are being cleaned and structured.
- Pending tasks are visible and being followed up consistently.
- Success in the First 60 Days
- Founder’s digital systems are significantly cleaner.
- Emails, documents, bookmarks, Instagram saves, Pinterest boards, TikTok saves, and product references are organised.
- Meeting notes and action trackers are consistently maintained.
- Supplier and product research folders are structured.
- Content drafts are being created using AI and founder inputs.
- Team follow-ups no longer depend only on the founder.
- Accounts/admin visibility is cleaner and easier to review.
- Success in the First 90 Days
- Founder has significantly less follow-up and admin load.
- Content coordination is running weekly.
- Accounts/admin trackers are accurate and updated.
- Product research and supplier follow-up systems are active.
- Digital filing systems are clean and easy to use.
- The person is independently chasing tasks, organising information, and reducing founder dependency.
- The founder can rely on the person to remember, follow up, and keep things moving.
Key Performance Indicators
- Inbox and follow-up tracker updated daily.
- Meeting notes and action points shared within 24 hours.
- Payment/invoice/admin trackers updated weekly.
- Supplier and product follow-ups tracked clearly.
- Minimum weekly content drafts prepared from founder inputs.
- Digital folders and references kept organised.
- Pending tasks followed up without repeated reminders.
- Clear weekly update sent to the founder.
Ideal Candidate
You are organised, sharp, practical, and reliable.
You understand numbers, but you are not only an accountant.
You can write well, but you are not only a content creator.
You can use AI, manage follow-ups, organise digital systems, support social media content, and work closely with a founder in a growing product-based business.
You are comfortable with speed, confidentiality, structure, accountability, and changing priorities.
You do not wait to be chased.
You chase pending tasks.
Screening Questions
Please answer the following when applying:
1.
Do you have accounts/admin experience?
Give specific examples.
2.
What accounting/admin tasks have you personally handled?
3.
Have you managed Outlook, Gmail, calendars, or founder/executive emails before?
4.
Have you written LinkedIn posts, Instagram captions, or social media content before?
5.
Which AI tools do you use, and how do you use them?
6.
Have you worked with an e-commerce, FMCG, retail, food, wellness, or product-based company?
7.
Have you used Shopify, Amazon, Noon, Talabat, or similar platforms?
8.
Describe how you would organise a messy inbox, hard drive, and saved social media content.
9.
Are you comfortable attending meetings, taking notes, and following up with people afterward?
10.
What salary range are you expecting?
Trial Task
- Shortlisted candidates will be asked to complete a practical trial task covering:
- Inbox organisation.
- Simple accounts/payment tracker.
- Meeting notes and action points.
- AI-assisted content draft.
- Product/supplier research tracker.
- This role requires practical execution, not only interview answers.
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