Merchandiser (FMCG)
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Key skills for this role
About the Role
Execute product placement strategies, manage stock levels, build relationships, analyze sales data, and ensure compliance in FMCG merchandising.
Key Skills for This Role
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Overview
- Execute in-store product placement strategies to maximize shelf space and visibility, boosting sales for key FMCG brands.
- Manage and maintain optimal stock levels to prevent stockouts and minimize overstocking, ensuring product availability.
- Build and nurture strong relationships with store managers and staff to secure prime shelf positions and promotional opportunities.
- Implement and monitor promotional activities and displays, tracking their effectiveness and providing actionable insights.
- Conduct regular store audits to assess planogram compliance and identify areas for improvement in product presentation.
- Analyze sales data and market trends to identify opportunities for increased sales and recommend product adjustments.
- Ensure all products are correctly priced and labeled, adhering to company and regulatory guidelines.
- Gather competitor intelligence on pricing, promotions, and new product launches to inform market strategies.
- Prepare and submit accurate and timely reports on sales, inventory, and merchandising activities.
- Manage and maintain company assets, such as point-of-sale materials and display equipment, in good condition.
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